Keeping some SEO and word press website speed issues up to date may be a burden. Finally, to understand the various active parts of successful sites, there is no need to worry about the ranking signals that currently affect SERP among the more than 200 ranking signals, and they are harsh enough. One of the SEO signals that have attracted much attention in the past few years is website speed. We know that websites need to be created faster, but how big is the actual gap in SEO? In this article, we will summarize a lot of external research, look at our own website collection, and understand how much effort WordPress website speed actually makes. When you complete this task, you will have a clearer idea of how much effort you should put into it. The
Bonus information: I want to tell you that the whole process of improving the speed of WordPress website is centralized. A few simple changes can reduce the load time by 50 to 80 percent. free Click here to confirm# Is the speed of \wordpress website on SEO really important? To tweet, let’s simply take a look at the official line of clicking on the topic, and then start. Website speed and the official line of SEO Google published website speed as a ranking element in 2010, attracting the attention of website owners all over the world, but the actual details disclosed are not clear. The
Citing previous internal research, Google confirmed that the site speed would be added to the combination of existing ranking signals, but did not discuss how much weight was actually transferred. However, the following points were emphasized from the beginning: In SEO, site relevance is more important than site speed. The initial impact of search queries is less than 1%. The network speed SEO signal was originally Google. Only applicable when searching in English on COM. In the years after the initial release, the importance of site speed is very obvious from the perspective of users. Companies such as Walmart, Akamai and Amazon continue to conduct research, which consistently reflects that users attach importance to fast loading and response time. However, in the SERP results, the exact role of site speed is still somewhat confused. For example, please view a list of websites, in which the sites are always at the top of the whole website. The
Male Google’s continuous work on the pagespeed tool shows Google’s commitment to speed. But as an overall goal, our commitment to rapidity is beyond doubt. From Google DNS to Google fiber, the pagespeed tool, and the recently released amp project, speed is the core of the projects that many large search enterprises pay close attention to. The search engine results have not yet determined the exact weight of the site’s speed, but have failed to prevent others from trying to do so. With this in mind, let’s take a look at what third-party research reveals about this issue. The
So far, there are few actual data about website speed, but since 2010, a few studies have tried to quantify the role of website speed in SEO. Moz Com analyzed 2000 random search results with more than 100000 pages in 2013 to determine what role site speed played. The first point that came to mind was that the term \
Another surprising result is that the overall page size and the average amount of image content have almost no significant difference in search rankings.
However, this study shows a clear correlation between ttfb (time to first byte) and search ranking position. There are some risks in Moz’s overall summary of findings, but it is finally recommended to focus on the combination of back-end improvements and front-end improvements based on user satisfaction to reduce ttfb. The 2014 study conducted by Polish researchers from Poznan University widely supports Moz’s conclusion and Google’s claim that website speed is not as important as overall relevance to SEO. The whole page loading time has nothing to do with reordering, but this study uses the rolling time as the ranking factor. The
The research results of Poznan team show that when all other factors are the same, rolling time volatility is used as the decisive factor for evaluation, and the total weight as the ranking factor is between 0.35% and 1.04%. Recently, backlinko research in 2016 saw a larger picture than that of male. In order to identify the most important current ranking factors, more than 1 million results were investigated. The research shows that the websites with fast loading speed tend to display higher in the search rankings, but the authors do not recognize the clear correlation. Factors such as link permissions, number of links, relevance, and content length are considered to be more important. The
Editorial unit. When using these resources, I contacted Daniel ene of agile media to ask their opinions on the speed and SEO of the entire site. He said the following: According to my experience, loading time is called the ranking factor in Google, but there is not much relationship between average page loading time and high ranking. This is not to say that loading time should not be taken into account, as it will irritate users. Do you want to wait 20, 30, or 40 seconds until the page is fully loaded? In other words, Daniel suggests that if there is a limited SEO budget, links may still be a better investment. The
Links play an important role in the overall ranking. Assuming that the average load time is 10 seconds, all competitor sites load in only 5 seconds. But you have 100 links, and they only have 50. If you think the link price is the same, who do you think will win the first place? Therefore, in several in-depth studies on this topic, website speed seems to be of great concern, but it is not the decisive ranking factor of SEO. Is website speed the determinant of \seo ranking? If you want to tweet, will clicking it become the story of our website? Male male
According to the self survey results of theme, codeinwp and justfreethemes, we switched to stable rive sites (theme, codeinwp and justfreethemes) to determine whether there is a correlation or causal relationship between the speed of WordPress sites and the overall organic search performance. From the traffic data dating back to the beginning of 2014, the organic traffic of the three websites continued to increase, and decreased with the season around Christmas. The organic flow of themeisle continues to increase with the passage of time. The
However, in terms of WordPress site speed, only one major plan was implemented during this period. In april2015, the varnish cache was added again and the hosting was transferred to pagely. Reduce the entire page load time (for example, the time from theme to the first byte) from 1.6 seconds to 0.1 seconds. After moving to pagely, ttfb is greatly reduced. However, a simple look at the organic traffic in the six months at that time had little or no significant impact. When considering everything, WordPress
In the past two years, it is difficult to find out the main impact on SEO from the three main attributes. In order to provide users with the fastest possible experience, there is still a lot of work to be done about the whole page loading time, but it is not implied that they will be punished for the relatively slow total loading time. Or, you get a reward for reducing the task of time to first byte. The theme pagespeed results show that more optimizations can still be achieved. Conclusion Moz’s research (and Google’s self suggestion) is enough to show that website speed is indeed mixed as a ranking factor, but it does not imply that its proportion is far more than 1%. According to these studies and the self survey results of local sites, the whole page loading time is not what many people think of as an SEO killer. Backlinko conducted a detailed survey of the broader ranking factors and assumed that relevance and authority were still motivated by organic traffic, which seemed safe. In other words, users need a site that can be loaded continuously and quickly. The potential negative impact of site speed on conversion has been well proved at this stage. The rise of mobile devices shows no sign of slowing down, and the demand for this speed will continue. The practical advice for site owners is to start with the fastest web hosting stack, then immediately double the content and connect to other sites. If you can actually measure the impact of the traffic tab after it is opened, it is recommended that you return to the topic of site speed optimization. If you use WordPress, use SEO to optimize the theme. Conclusion the website speed is obviously the main concern of Google, and it is also one of the many factors that Google has been actively monitoring. However, according to our research, the actual weight between ranking factors is relatively low, so it cannot be at the top of the list of things to be done by Uber optimization. In other words, continuous optimization is a means for site owners to continuously launch. From the perspective of site speed, the structured method will bring great results to you and your users. With this in mind, please register in today’s free WordPress website speed email course (below) for practical tips. In addition, I would like to hear feedback on the speed of general WordPress sites about SEO. Are there any reports, studies or sharing tricks we missed? Please contact me through the message below# Is the speed of \wordpress website on SEO really important? To tweet, don’t forget to take a short, focused course on improving the speed of clicking on the WordPress website. A few simple changes can reduce the load time by 50 to 80 percent. Male
