Think about your favorite e-commerce company. Now think about why you like them so much. I’m sure it’s related to their online marketing efforts. They always seem to reach you at the perfect time. Take the Victoria Secret as an example. I know that as customers, they will make a good deal on the next rest day every year. After the long holiday of Valentine’s day, mother’s day, Black Friday and Christmas every year, when everyone is in \treatyoself mode, according to the different swimsuit seasons, the male victoria’s secret website for each half year is arranged with Valentine’s day equipment, and also includes a gift guide for customers. What a wise plan. They will not attack customers through email or irrelevant pop-up windows on the website every day. Instead, highly targeted promotional transactions centered on a specific time in the year that people like to listen to most. The
The benefit is that you don’t have to be a major lingerie retailer to take advantage of it. Anyone, including WordPress freelancers, can set a promotion schedule based on special days throughout the year. Because there is enough time to prepare, you just need to create it in advance. When the ball falls, runs too late or nobody pays attention, there is no point in arranging the promotion schedule? So, let’s take a look at the reasons and methods for effectively creating promotion schedules in WordPress. Why promote WordPress business? The demand for WordPress experts is high because others want the website to promote business online. It would be a little strange if you didn’t use the same promotional tools to market your own services. Yeah. The
But I understand. It takes time to build, maintain, and upgrade WordPress sites And no one will pay for your site. Nevertheless, this is what you should do. Making a promotion schedule in advance will help relieve the pressure of doing so. Male barkbox not only designed the business model centered on the monthly theme, but also updated the website image every month to reflect this. The promotion schedule is truly valuable to WordPress business for several reasons: The
Special promotions make the website a more memorable experience. Let’s take a brand like barkbox as an example. Every month, there are interesting \
Sean is newer than you expected. It is possible to put you on the map with more listeners. The promotion agenda also provides an opportunity to break the framework, think and do interesting things for yourself and your followers, so it’s good. WordPress tips for designing a promotion schedule for WordPress business WordPress has several cool advantages, but \
Here are some points to consider when developing a promotion plan: 1. in case of traffic jam, when you guide people to WordPress website through email or social media, you should expect an increase in traffic. So before you do anything else, make sure your site is ready to deal with the traffic surge that these promotions may cause. If the customer expects to pay for the service during the upgrade process, please evaluate the site’s security protocol and fix the vulnerability. 2. set realistic goals and set smart goals for each promotion. The
Do you want to increase e-mail subscribers by 5% through free e-books? Do you expect the Black Friday deal to increase web development projects by another 25% next year? Do you want to increase the recommended business by 5% through internal access upgrade? The most important thing is to focus on the part where the current business needs vitality. Then, upgrade is configured by providing growth such as leading \/ customer \/ sales \/ repeat revenue. 3. keep in touch with customers. You can design interesting promotions, but you still need to be relevant to what you do as a WordPress expert. In addition, if visitors and customers take action, it is also necessary to have a positive impact. The
At this moment, the pictures used on the website really match the winter promotion promoted in Hello bar. Here are some ideas to play with. Please offer discounts at the beginning of the year or provide gifts to new customers. Perform non-traditional \
It may be more reasonable to offer summer promotions a few days ago to help customers build and protect their websites. Hurry up The
The following are some ideas about special days that can be used in the promotion schedule. January: use pop-up upgrade to support customers’ decision to create a better website this year. February: write an e-book about the love hate relationship with WordPress. Love piece sells clients using word press instead of other CMS. Hate why fragment sales build websites instead of trying DIY paths. Then, at the expense of selling e-books or providing contact information around Valentine’s day. The
March: now operate Oscar night pool with customers. It is speculated that the person who wins the most at night will automatically enjoy a 5% discount in the next web development project. April: in order to commemorate the national humor month and make visitors happy, you can use the website. Add interesting Easter eggs, share Mimi related to various industry problems, change error messages to be easier and more arrogant, etc. May: May is the foster care month. Why not \
June: the second week of each month is the national e-mail week. Invite customers to email friends and colleagues about the WordPress service and receive a referral discount on the next invoice. July: invite current and potential customers to attend the \
October: get organized week is held in October every year, which is a good opportunity to provide customers with more information. The WordPress plug-in always helps to better configure and operate your site, so you can create a blog series for it. November: provide special Black Friday or online Monday transactions for WordPress plug-ins, themes or other tools sold on the website. December: we are now giving customers free able e-books or white papers. In addition, don’t forget to offer unexpected discounts to customers to celebrate the birthday of WordPress business. Of course, upgrades do not always have to be consistent with holidays or run for special reasons. I think it’s easier to do that for planning purposes. The customer was more impressed. 5. determine the type of upgrade running on your site according to the topic. As long as it is relevant and valuable to the audience, it is not important. In other words, pay attention to small details when doing. Male Carvel is a good example of making actual products based on special days or periods. Then update the site image to match. The animation of Christmas snow and the website whose brand color changes to red, green and white do not need to be completely redesigned, but if the promotion related updates are narrowed down a little, it will become a good touch. Please consider the following: Update the image, similar to what barkbox does every month. Use a custom pop-up or hello bar that matches the upgrade theme, but don’t interfere with the live experience. Integrate social media seeds into sites, especially blogs. Upgrades and messages performed on the site through incoming messages and images from this seed
