Most people know that email marketing is one of the most important aspects of ensuring new visitors and retaining \/ participating in existing visitors. Therefore, it is not surprising that people hope to improve the possibility of e-mail marketing to attract new visitors. Email service providers can have a good time in the right and efficient way. For every $1 spent, the revenue is $40 (if the product or service is sold). This is especially good if you have a mailing list that takes into account the actual e-mail creation. Therefore, in that memo, I will now provide some tips on how to improve e-mail marketing results and increase the possibility that people actually read your e-mail and visit your website! The
1. before creating a list, you must create a mailing list of people to send e-mail to. This can be done by manually viewing the database of the users logged in to your site. In addition, it is recommended to create a separate list. For example, if you have special suggestions for cute animal toys, you would like to send this email to women. Then, if you provide male oriented content, send email only to men. This is especially useful if this is an online store that sells all types of probability and tail. In addition, make a mini form that people can fill out on your website, and then use the collected information to create a specific mailing list (ask if you want to receive notification of special proposals, etc.). The
2. make email more personal. Create an e-mail message that makes the recipient feel like they have written an e-mail for them. Call them by their names and say \
That is, e-mail service providers should not use specific words that may be considered spam. 50% discount, 100% free, bargaining, quick cash, free cash, no risk burden, now, what to wait for, etc. By default, avoid using exaggerated words and sentence structures, words with a sense of urgency, and words using specialized terms. Also, avoid using capital letters to display all characters. Because e-mail service providers also send danger signals. In addition, do not leave links to link visitors to rough sites. 4. tell people what you want. I don’t want to write an email as long as an essay. People don’t have the time and patience to check your email to see what you want. The
Instead of male, be faithful to the main points and kindly explain the contents of the email. As people get bored, the likelihood of visiting your site to buy (or the chance that you can do anything you want) decreases, so don’t take risks. 5. make e-mail friendly to mobile devices androg most people use their mobile phones to view e-mail (most searches are also conducted in this way). Therefore, it is best to optimize e-mail to make it consistent with mobile devices. To do this, you must determine the level at which e-mail is sent to subscribers. In addition, please use a larger font to make the content easier to read (14 pixels are required for measurement). The
6. do not put images and videos in each email. Images can greatly affect visitor engagement. If you want to use it in the form of well-made information graphics
Very good. A problem occurs when some of these images are deleted by the e-mail service provider. Therefore, you should use the image sparingly, but do not discard it completely. 7. don’t sound like a robot. Please use humor and add personality to your email. This makes you feel like an actual person writing an email, not a programming robot. People will be more likely to visit your website or online store because they know that email is written with real intent. The
8. the links that add links are easy to view and click. You can also take people to various other products or blog posts. Therefore, you should use it in your e-mail marketing campaigns. 9. adding social media icons and sharing options is a simple button that people can easily click to access social media accounts. Thus, even if only 5% of people decide to actually click on the link and share content or suggestions, they are likely to visit the site. 10. add the unsubscribe option. This may not sound intuitive, but please listen to me. I want to give subscribers a chance to reject press releases or promotional emails. If you feel that you can control it better and want to do so, it should be easy to do so. If they are complex and time-consuming, they will be frustrated and purge themselves from the entire site. The
This will give you the option to select the email you want, and junk email is not reasonable, so the possibility that email will be treated as junk email will also be reduced. Please make sure you fill out the last email that you have considered clearly. Yes, this may take a long time, but it can be done through practice and you will soon create a charming email. Please remember the tips mentioned above!
