Google Analytics is a powerful and popular free service for tracking and analyzing website traffic. If you haven’t used it yet, you can start it easily. However, if you have never used a program before, you may be a little afraid to start. I will revise it. In the past, I have talked about Google Analytics many times in this blog. In the previous article, you will learn how to create your own analytics plug-in, how to perform a\/b tests, and how to track file . However, if you are using analytics for the first time, this is too much. Therefore, this article will introduce Google Analytics, explain what it is, demonstrate how to start WordPress website traffic tracking, and provide a centralized process for website traffic data analysis. The
So what exactly is Google Analytics and how does it work? Many users who use WordPress for the first time are first exposed to website traffic analysis through jetpack’s statistics module. Many web hosts provide WordPress auto installer by default, including jetpack. This is one of the most installed and researched plug-ins in the official WordPress plug-in directory. Jetpack’s statistics module is interesting, but does not provide the same level of detailed insight as Google Analytics. Jetpack stats is useful for customers who are just starting or want to know how many people have visited the website, but you need to upgrade if you seriously consider user acquisition, conversion, lead characteristics, and other detailed information tracking. The
Google Analytics is a reliable upgrade. To start analyzing Google Analytics, you need to perform the following three operations: Sign up for a free account, create new web properties in your analytics account, and add tracking code to the WordPress website. These three steps are very simple. Google provides clear instructions on how to set up an account and create the first attribute. After you create a property, you must add a tracking code to the web site. Fortunately, with the help of the plug-in, adding Google Analytics tracking code to the WordPress website is not so simple. The
There are several ways to add Google Analytics tracking code to the WordPress web site, the Google Analytics plug-in for WordPress. Since you are reading this article, I assume that you may be a regular reader of our blog and a member of wpmu dev. If so, consider two options. The first option is to create your own Google Analytics plug-in. Now stay with me, don’t be afraid. If you have never created a plug-in before, this is a good way to generate something really useful while looking at how it works. Creating the first word press plug-in is equivalent to passing permissions. This is a good opportunity to select the check box. The
The tutorial on how to add Google Analytics to WordPress using a simple plug-in guides you from the beginning to create a Google Analytics plug-in. It is simple and no problem for anyone who reads this blog regularly. Another option of beehive Google Analytics dashboard plug-in is to install wpmudev’s free beehive Google Analytics dashboard plug-in. With this plug-in, you can use your Google account to easily authenticate your site, find the appropriate tracking code, and add it to your site. The
In addition, the plug-in can be directly from the administrator dashboard
This is very important to the success of this particular site, and it is worth a lot of time to optimize! Where do visitors come from? To find out where your site traffic comes from, go to get > overview. To make the most of this part of Google Analytics, you must join the Google search console (formerly the Google Web master tool). However, even if you do not subscribe to the search console, you can know where the traffic comes from. Are you achieving your goals? After further research and configuration, you can also use Google Analytics to track the extent to which the site converts visitors to achieve specific goals. For example, you can track how often a user subscribes to a newsletter or the percentage of visitors who play a particular video when they visit the site. Goal setting and performance tracking are an advanced topic, but if you want to make the most of Google Analytics, go to transition > goals > overview, set the first goal, and then start transition tracking. Learn more about Google Analytics. Google Analytics expertise is valuable. To better run your WordPress website, you need to use the appropriate expertise or enhance your value as an employee. In both cases, Google has done a good job of making educational information available to interested people. To learn more about analytics, check the following resources: Google Analytics Oscar: if you really want to learn analytics, this free course we offer will cover more basic content. Start Analytics: if you want to learn while moving, but need a place where you can quickly find the answer, this is a useful resource. Analytics setup requires some work. Learning how to understand website traffic requires time and research. However, if you master Google Web log analysis, it has value. If you are using analytics for the first time, what value would you like to gain from the program? If you are already an analytics expert, what is the insight gained using analytics? Label: Hermeneutic transportation
