Black Friday is just around the corner. Consumers are preparing for holiday shopping. The ratio of e-commerce shopping is the highest from Black Friday to online Monday. If you don’t prepare the site, you may miss this spending surge. This time of year is to thank you. As an e-commerce website administrator, I am most grateful for the website that can handle the sharp increase in traffic and security threats. With proper maintenance and safety preparation, you can do these two things. In this post, we will discuss the most common problems that holidays bring to e-commerce websites. Then, we will introduce four ways to prepare the word press website for Black Friday. Let’s go! The
The significance of Black Friday to e-commerce websites specific issues that e-commerce websites often deal with during Black Friday. The surge of site traffic may help the business, but if the site is not properly protected, maintained and optimized, some problems will occur. For example, a long load time may increase the migration rate. Similarly, if there are error messages or problems that lead to inefficient checkout, you can give up more shopping baskets. Assuming that your site is currently the fastest, it may be the same. But if the traffic suddenly doubles, are you considering your performance? The
Addressing another risk of increased cybercrime. Sites with heavy traffic can move more easily without detecting hackers. Because we know that many people share credit card information online, e-commerce websites especially attract cyber criminals. The four ways to prepare the word press website for Black Friday are very important to focus on the promotion and sales of Black Friday, but it is also necessary to manage the back-end operation of the store. In the end, a good deal doesn’t matter if the customer doesn’t have access to your site. Let’s look at four ways to prepare a WordPress site for black friedy. The
1. test the loading capacity of the site and increase the bandwidth if necessary. Black Friday may be the busiest time of the year on the website. But it can also be the worst day of conflict (the most likely day). To prevent this from happening, it is important to ensure that the hosting plan can handle the burden of additional traffic. This is especially important for sites that run in shared hosting. One site on the server only needs to be overloaded before the rest of the sites are shut down. View the current bandwidth of the site and consider upgrading. Remember, safety is better than regret! It is also a wise idea to test the load capacity of the site (such as load impact). The
The tool is free, fast and easy to use. After entering the URL, the site is automatically tested and performance issues are notified. You can use this insight to determine if you have time to upgrade your hosting plan. 2. confirm the performance of mobile contacts and payment functions. Another important aspect to be solved on Black Friday is the mobile performance of the website. Today, many consumers do most of their online shopping on mobile devices. Therefore, it is very important to ensure that the mobile query form and payment functions of the site work properly. However, using only the latest versions of these systems may not be enough. You can also use tools such as Google pagespeed insights to view the mobile performance of your site. The
To use the free tool, simply enter a URL in the store page and click analyze. This allows you to switch between mobile view and desktop view.
