WordPress is one of the most popular website production formats. About 37% of the websites on the Internet use WordPress to make their website.
Although WordPress provides bloggers, business owners and top brands with amazing ways to develop and show their website functions, WordPress will not automatically optimize your website, so WordPress optimization is crucial.
You can do a lot of things to help readers optimize your website robot and omnipotent search engine algorithm.
There are something to consider here:
1. Select the correct hosting plan
Okay, in fact This technique is not limited to the WordPress website. It is suitable for each website, no matter how it is encoded. But the fast loaded WordPress website may be the first suggestion that all website administrators agree.
If you choose a hosting plan, you will share your website with other websites in this plan, to share your website with other websites, But the overall cost is low, but you want your website, no matter how big it is, or how many images or videos you have, load within 2 seconds.
Why is it 2 seconds? Because 47% of customers will look forward to it, this is the reason. A large number of people stop waiting for the website to load more than 3 seconds.
Although the loading speed is significantly affected by other techniques, the speed of your server used by the host is the most important factor.
Spend money to get a fast custody website, and often test it to ensure that it continues to keep fast.
2. Select the correct WordPress theme
There are thousands of WordPress themes, most of which are free. Unfortunately, the code of many WordPress themes is bad. Select the correct WordPress theme to increase the speed.
The bad encoding will lead to slower speed. Generally speaking, you need a WordPress theme with a very fast loading speed, and may need a unique and less used theme. This means that considering buying a high -end WordPress theme, it may have many additional functions that free websites cannot get. Most importantly, you usually get excellent customer support.
3. Be careful plug -in
Although the plug -in is very useful, most plug -in will slow down your website speed significantly. Remember, as far as speed is concerned. Even milliseconds.
First, please ask yourself carefully, do you really need any plug -in you installed? Then let your website administrator test the loading speed of your website without using and not using a plug -in.
What if the deceleration is decelerated? If it is very important, it is best to prove that the loading speed is more reasonable.
4. Clear your garbage -WordPress content optimization
This is a common error. WordPress has a trash can. Each of the comments, comments or deletes you deleted will be kept in the trash bin until you empty it.
Regular checking your trash can, only preserve the items you might really need in the future. Get rid of everything else, otherwise, it will slow down your website delivery speed.
5. Get rid of garbage
If you have any type of forum, you may not only encounter spam, but also repeat posts or revisions. Both will occupy a lot of space.
There are certain types of software that can automate these daily cleaning tasks, and they are very worthy.
6. Optimize your image
Images are important for a good website because no one is willing to read the content of ordinary types. However, the image occupies a lot of space.
There are many software programs, many of which are free, they can significantly compress the image while maintaining focus and clarity. In addition, the GIF file is simply converted to the PNG file to save the data.
In addition to compressed images, be sure to rename your files. For example, the image may be marked as img_0365.jpg. You may have a perfect concept for that picture, but Google’s search engine has no clues. Instead, change the name from img_0365.jpg to JOEBiden walks on the beach, and Google’s robot knows and can mark it.
Use keywords in the image description as much as possible. And use alt description.
7. Use keywords
In your title, subtitle, image file and graphic file, and the keywords used through your copy are the key part, maybe It is the first part of the foundation and ranking of your content by Google and other search engines.
Google and other search engines use their own algorithms, so that when some customers conduct search such as \”the best barbecue restaurant in Austin, Texas\”, Google can quickly search for everything to answer to answer question.
Keywords are the key part of the search function. The use of keywords itself is an art. You only need to enter the word for search engine optimization with keywords, and you will find 65 million results.
Maybe more money spent on keyword research is more than any aspect of search engine optimization.
You can hire a local SEO service for you to do this, use Google analysis and other tools, or buy special software that can analyze your keywords and competitors.
But no matter what you do, you must analyze and use keywords carefully. However, please note that don’t be caught by keyword packaging. Google and other search engines actually reduce your ranking through excessive use of keywords. Most SEO experts suggest to insist on using about 5 keywords.
8. Check the visibility of your website
This is a simple, but sometimes I miss it. When you are developing your WordPress website, but only half completed, you don’t want the visitors to come to and see a part of the complete website. Therefore, wordpress allows you to turn off the visibility of the website until it is completed. Unfortunately, sometimes people turn it off and forget to reopen them.
If your website does not appear in the Google ranking, even if you enter the exact name of the website in the search, there are 9 of 10 times, which is the reason.
9. Use friendly SEO URL
Assuming you created a magician website to teach people how to create your female female female femaleThe assistant of the assistant was sawed in two halves.
A simple URL, for example -TO-Saw-A-Magicians-Assotamt There is no doubt about the topic.
However, if you use https://www.wpbeginner.com/p\u003d10467 , Google cannot know what the theme is in the URL.
10. Use Google Search Console to verify your website and submit your XML site map
Want to know how Google looks at your website? Of course, the Google Search Console is like this. This is a free service, which is very valuable. To attach the service to your website, transfer to your Google account, click the Google search engine console website, and then fill in the necessary information.
Google will start to track information about your website almost immediately, but you need to provide your domain name Some information provided by the provider to verify the ownership of the website, you can only get this information from your domain name provider website. 11. Use the optimized page title
The title of your website should be marked with the H1 HTML mark to tell Google’s entire content.
To avoid confusion, please use only one H1 tag. If there are multiple H1 labels, the purpose of the title will be confused.
If necessary, please use H2 to H6 label, but
12. Use cache to reduce the number of requests on the server
Whenever a customer is a customer When visiting your website, all your content will be called for customers to access. The cache allows memory in the server to remember this request. If the customer returns to your website for the second or third time, the server does not need to provide a new copy of the request, but the request has been archived.
It is quite easy, because there are a few great plug -in to deal with it. There are no problems, many of them are completely free. This is a plug -in you absolutely needed. 13. To minimize your text file Content optimization is not just to improve the speed and performance of the website through graphic compression tools. You can also compress the files and codes of your website.
When people are encoded, they naturally use the space to make it easier for others to find and understand codes at the back of your website.
The following is a typical CSS code fragment example:
#blue {font-siZe: 1EM}
Note that all people are easy to read. space. However, all these spaces are not necessarily in machine language.
You can not have all these spaces as soon as possible, which leads to:
#Bluefont-size: 1em; color: blue;} There are some programs that can compress your website’s website Code, although in the provided examples, there seems to be not many more than a dozen spaces that are eliminated here. During the process of hundreds of lines of code, the server that handles your website will be significantly faster and faster.
14. Use the content delivery network to deliver large files
[ 123] The content delivery network uses different proxy servers to spread geographically to provide data. By allowing the server to be as close as possible as possible, you will definitely speed up the delivery speed, especially for large files such as video. Not each custody service provides content delivery network because it involves multiple locations around the world, but especially when you handle a large number of large files or deal with customers from all over the world, you are The interview content delivery network is a good way to speed up, even if you must pay more fees to the custodian company to obtain privileges.
15. Always keep your plug -in, theme and WordPress software update
The things in WordPress develop rapidly, and often update plug -in, themes or WordPress software.
Most of these updates are to solve security problems, which is one of the reasons you want to update as soon as possible.
However, maintaining all updates will also make your website run faster. In addition, pleaseMake sure you have updated and use the latest version of PHP.
By continuously updated, you can ensure that the core WordPress software and theme and plug -in are completely compatible. 16. Delete the unused WordPress theme and plug -in Many WordPress customers will try different WordPress themes and plugins in order to find the website that is most suitable for them.
This is completely okay, but many people failed to eliminate any unused WordPress themes and plugins in their conventional website maintenance, which will naturally lead to slower website speed.
Delete everything you don’t need, but ensure and make a copy of a copy to ensure that you will not delete any content you really want.
17. Clean up your media files and libraries
The older the WordPress website, the more likely it is Essence
Fortunately, there are also plugins to process your files and identify each media image that you do not use on your website, and then transfer them to the trash can.
Once this happens, you need to delete every file you need to delete through the trash bin and verify the trash can.
Of course, if there are 800 media files in your trash, until you completely delete them, they will still slow down your website speed, but you can easily restore any files you want to save.
18. Using excerpts
By default, WordPress shows all the contents of each article and file. Every smart WordPress users know that most people mainly browse websites and only read articles that are interested.
Therefore, do not load complete articles everywhere on your website, but use the excerpts displayed, which is enough to provide readers with sufficient information, whether they really want to read this article.
Remember, although other web pages are also affected by speed, your homepage must be particularly fast. Once people are interested in the content on your homepage, they usually wait for a longer time to wait for the follow -up page or save them.