Cody Landefeld lives in Phoenix, Arizona. He is the supervisor of Mode Effect. This is a digital agency specializing in Woocommerce and WordPress. CODY founded the agency in 2010. After working in the industry for more than ten years, it now leads a team consisting of designers, developers, strategicists, and copywriting.
Kody asked us to see his life as a business leader, Twitter, home men, vinyl collectors, Christian and sports shoe fans. Cody’s work is cool and interesting, so we don’t just want to talk about WOO; we talk about his majors
and personal technology stack -he uses these software, applications, podcasts, and social media platforms to make His life is more efficient, more interesting, and inspired.
Q: Whether technology is your life of your life Provide motivation for square aspects?
I must divide my use of technology. I only work on my computer on my working day. When I left the computer, I also left work. I will watch YouTube on TV. I think it is important to draw the boundaries and make these distinctions. When I started working in the morning, I like to eat breakfast, read the Bible, listen to the podcast on the way to work, and then return to my desk. My Bible is a real physical Bible. If it is not a physical book, it is completely an interference. Before I was sitting in front of my desk, I tried not to look at my phone, but sometimes failed. I just read
Mobile phone changes your 12 ways
, which raised a question, \”Do you control your mobile phone or your mobile phone controls you?\”
Q: You: You you Are you active on social media?
I am Twitter. I always say, \”If you want to know me the most, please follow me on Twitter.\” I like to share my thoughts, pay attention to my community, and understand news. I try to consider what I want to say with my Twitter.
There is a passage in the Bible warning not to use the words carelessly. This is how I tried to adopt on Twitter. If I am inspired by the content of reading, I will use Twitter as a way of communication. As we all know, I also released the cause of Tiger King . This is a very complicated bag, my Twitter’s summary.
Q: What is the sneakers?
I really like sports shoes. I have been like this since I was a child. I have always liked them, but as I get older and have children, I don’t have so much extra money to work. Now, when I do this, I will spend it on sports shoes and ethylene.
Q: What is your sports shoes hobby?
Complex sneakers. I have never missed such an episode. I also have Goat sports shoes applications. They have every sneakers and all prices. I just browsed; I really bought much.
Q: You mentioned the ethylene group. Does your music technology stack contain an electric singer?
I am a drummer, I like vinyl records. I tried to record in the day, especially now I work at home. I am an apple musician. Our office is located in a joint office space called Galvanize, where we have a Sonos speaker. As far as the podcast is concerned, I like Labeled Podcast, which tells the behind -the -scenes story of the Christian rock record company tooth and Nail Records. I also like As the Story Grows podcast, where Christian rock musicians tell their stories.
Q. Let’s briefly introduce your company,
.
I jointly founded the Mode Effect in 2010. We are the partners of e -commerce and corporate companies that need experienced Woocommerce and WordPress experts.
Most customers are very technical and have launched business on Woocommerce. When they seek help, this is because they are ready to raise their business to a new level, but they lack technical knowledge. We do not want to cooperate with those who are just starting, but we want to expand and change the company through the number of business numbers. For me, this is similar to a person who knows how to drive a car, fills the fuel tank, may change the oil by himself and clean it by himself. But when the \”inspection engine\” light was on, they had no tools to find out the reason. This is where online developers and e -commerce experts like us come in. We are like digital cars repair workers.
Q: How did you eventually use WordPress and WoOocommerce?
I am very familiar with the WordPress platform because I built many websites on WordPress. In the early 2000s, I was taken aback. You can use WordPress as a full -featured CMS. When it comes to e -commerce, you will naturally choose Woocommerce. As soon as WooCommerce entered the game, we started using it and took off from there.
Q: Can you tell me the extension you contained on each WooCommerce website? Intersection Each online store needs YOAST. Obviously, payment gateway and transportation plug -in are also important. Product additional components and dynamic pricing are also good supplements; they truly create a richer browsing experience for customers by providing additional options that are specific to them.
E -mail automation is the key to e -commerce. This is about conversion. You need good analysis. Quick list integration. We are partners of ActiveCampaign, so we recommend them as the primary email and marketing automation platform.
Q: What is the technical stack of the mode effect itself?
Which applications do you use to manage your business?
Over the years, we have identified a set of software for each field of our business. These are useful to us:
Accounting Quickbooks Striped for online payment Harvest for online time tracking and invoicing
Project Management Camp
- The relaxation of internal communication
- For Personal information, email is still Wang Tao because I often talk to customers.
For the reduction of video conferences
dial -up disk meeting and Slack call
Q: Do you use emails less than five years ago?
I used more. I don’t know if this is good or bad. There are too many ways to communicate, which may make it difficult to unify and convenient. Everyone seems to like different communication methods. Q. What do you do in your free time?
I have three teenagers. I really like to go out with them. We have a lot of common interests, so it is interesting.
Q: What is the technology stack in your home?
I have a NEST product kit. I have cameras, thermostats and safety systems. I like to make sure that there is nothing interesting in my house or around. I use Apple: TV, telephone, iPad, computer. They are completely integrated into my life.
Q: What is the best thing to become an entrepreneur?
Control my time. My partner will blame me because of this. I like my work, but I don’t like work very much. I mean, I work every day. But I like my short Friday. If I want to take off and spend a long weekend, I like to control everything.
This sounds vulgar, but I am lucky, and I am lucky to be me to be me What you do. Time is the most important product in life, and I can control my time.
Q. The last question: What suggestions do you give to other e -commerce entrepreneurs? Take care of your customers. Communicate with them. Build loyalty. keep in touch. Establish familiarity and consistency to express gratitude to people who patronize your business.