another holiday is coming, we know, everything you need to do in the next few months you need to do It’s easy to make you feel a little overwhelmed. (Plan for holiday meals! Packaging gifts! Determine! Keep your determination!)
However, if you sell products online -and you have connected the Woocommerce store to Mailchimp Already having a tool data for synchronous customer data, sending targeted activities and selling more products needed throughout the season.
Today, we will share four techniques to help you use all these powerful tools, and and we will help you use all these powerful tools, and and we will use all these powerful tools, and we will use all these powerful tools, and and and and. Make full use of your marketing during the entire holiday. let’s start!
1. Set target -and set a plan based on this holiday for e -commerce enterprises It may be a busy period, so before things become too crazy, it is important to leave some time to consider the goals of your upcoming season and how you will achieve these goals. You don’t need to leave time for in -depth planning meetings (of course, unless you are willing), but when you are making some preliminary decisions about what you will do, this is a good idea, and how you will to your customer to your customer Promote it.
Think about the sales or other special promotions you want Good or slower sales projects), you may want to launch new products, and how you will please your customers throughout the season. Consider how you (and when) remind customers your holiday transportation or return policy. You can even set up a content calendar to arrange all your communication and promotion plans -from blog articles to social media advertising, to important date, and as the holidays get closer, you want Remember any other content.
2. Through automation saving time
In the next few months, you will have a lot Delete some manual tasks in the list, you can free up time to focus on other aspects of the business -or just get some urgent rest and relaxation. Mailchimp’s automatic email can help. 
It is important to send personalized related content throughout the year, but during the holidays, the packet space is very valuableAt that time, it becomes crucial. Mailchimp’s mark and segmentation tools can easily organize your contacts, and send them automatic content to them based on their interests, purchase history, location, and any other content you want throughout the season. Not sure how to use the subdivision for your business? Consider re -attracting you for a period of time by providing them with discounts or free delivery.
Welcome to the new subscriber and thank the customer for their patronage, the way the method is set to register your list or automatically send it when you buy it from your store for the first time. This is a fast and simple way to express your gratitude to people. You can provide coupons or promotional code to encourage them to buy again.
- And, when you connect the Woocommerce store to Mailchimp, you can also set up discarded shopping cart news, order notifications, useful products to follow up, and so on. You can even include product recommendations based on purchasing history in the advertising series, and increase the average sales of each opening by 150%.
3. Try new things Implementing new marketing strategies, especially during the holidays, may be a terrible proposal. But don’t forget: Many other companies are also trying to attract your customers, so communicating with them in different ways can help you stand out in the crowd. Mailchimp has the function that can provide help.
Set the login page
. The login page is a good way to promote your product or increase your list. For example, you can create a login page, and people can register in it to obtain the access permissions of special promotions, such as early discounts on Friday, pre -sale of the hottest products this season, or special holiday store in -store activities. Professional reminder: You can even use the existing domain and unique sub -domain to create a custom, recognizable link for your login page, so the URL looks like the natural expansion of your website.
Send postcards
. By sending personalized printing postcards to customers around the world, surpassing the inbox and leading the competition one step. This is a good way to declare your new winter clothing series, to please the audience through the interesting holiday greetings that can be hung on the refrigerator, and anything between the two.
- Create Facebook and Instagram ads . Facebook and Instagram advertisements are very popular among marketers and online sellers, because they can easily attract new audiences and visit peopleAsk your website and sell more products. When you set them in Mailchimp, you can even use existing customer data to locate other people who like your products. In fact, we found that the use of the Mailchimp list for positioning is 25%higher than the success rate of interest and positioning alone.
- Also Try Google Re -marketing ads . Not all people visiting your website are ready to buy immediately. Fortunately, Google re -marketing advertisements can help you ensure that your product is always the first choice. Just click a few times, you can make and put advertisements to allow shoppers to return to visit when they are ready to buy, no matter where they go online.
4. Analysis, adjustment, repetition [ 123] 
After each activity, please monitor the detailed income, participation and growth report of Mailchimp to understand who clicks your activities, what they buy, and how much money you make. These valuable insights will help you determine what is effective, so you can use the knowledge you learned throughout the holidays and later to make more wise marketing decisions.
If your holiday advertising series is particularly good, try to dig in depth to determine why it is so successful, and incorporate these discoveries into your future advertising series. For example, if you find that a certain type of message or call -oriented term can cause customers more participation, you will know that the element contains the element in the next advertising series. Or, if you find that Facebook ads can help you increase the sales of one of the products, try to copy this success by making similar ads for other products.
