Are you starting e -commerce business? Or have you surpassed the software used to start your website?
Maybe you just learned The platform you use has your content, and you will feel locked. Or sales are booming, you want to reduce transaction costs!
Today we will introduce How to choose a suitable platform for your business , this is the second part of our series, facing those who explore WoOOCOMMERCE.
Learn for e -commerce software pattern
There are many e -commerce options to choose from, There are also several established platforms.
You may have heard of some of them, such as Magento, Shopify, Squarespace and Woocommerce. You may also see the names such as Bigcommerce, Wix, Reaction Commerce, and Volusion.
Website host and domain manager Godaddy and technology giant Oracle also have their own e -commerce packages. Then Amazon.
There are many e -commerce platforms to choose from: which one Suitable for your business?
Some of these services were free at the beginning, and then the cost increased.Others are customized, which requires you more participation. Just as chief executive officer of Trepoint Marketing Company Bill Carmody
Inc. , e -commerce business owners need need A platform: Use your technology.
- Meeting your businessModel function: a single site and multiple sites, a large number of products mobile and sales services or subscriptions.
- I want to add a point, a platform should not only use the technology you own, but also use your own professional knowledge or the professional knowledge of a trusted developer. Although most platforms indicate that they have provided the correct solution for everyone, there are no uniform e -commerce platforms here -to find out which type of platform is most suitable for your business is a good kind of business is very good. Business consciousness.
There are no uniform e -commerce platforms. You can understand which type of platform is most suitable for your business.
Closed and open source platform
There are two basic types of e -commerce platforms: closed and open source.
The closed platform
is created for simple e -commerce instances, and is often the easiest to set and run.
They are most suitable for business owners who do not have time to learn how to DIY or choose to hire others to help.
(The closed platform should not be confused with the website combination website that is purely used for display. It does not replace the display of curators and critics. Existing artists, high -quality online investment portfolios can be linked to e -commerce websites to buy.)
[ 123]
DIGITAL Arts created a convenient best work collection website list for designers and artists Most (if not all) \”Simple Settings\” e -commerce packages all all closed. They may include some payment processing and transportation options, but you cannot add any customized solutions.
This is rarely a problem for the newly started small enterprises, but over time, these solutions are easily eliminated.
Open source platform is more flexible, you can follow the specific requirements of the specific requirements at hand Customized
.
They are most suitable for providing a certain degree of unique enterprise to their productsIndustry -such as booking, subscribing, tickets, digital or suppliers -and what needs to be done is not just ordinary e -commerce used to open the box. For example, using woocommerce, you can customize your store and user experience until the button tag!
Woocommerce expert Beka Rice wrote some myths, advantages and disadvantages about opening e -commerce -see the video version below:
Mature e -commerce companies should consider the open source platform, even if they currently use a closed platform that provides comprehensive services.
The closed platform may automatically handle the registration and hosting of the site domain, but the control environment also has its disadvantages.
platforms such as Shopify and Etsy, which are suitable for beginners, but once the sales take off, the development speed of many companies will exceed them. 
Look at your own business: With its expansion, you may need function, flexibility and design options instead of a knife that can provide by all services.
Open platform is often easier to expand or reduce according to business needs. One year later, you may find that you need a powerful inventory management system.
After a few years, you may decide to reduce the scale and specialize, but find that you need to pay for more tools and services you need.
As long as the developers who build the system understand the importance of having the correct custody setting, the open source platform can develop with the development of the enterprise. The open platform also provides more choices for each e -commerce task.
Since many of the services you will use are obtained through subscriptions, you only need to cancel one item and use another.
On a closed platform, there may be few or unsteady, you may only use the services they choose for you. The main criticism of the open source is to set up difficulties in setting, but this is more related to technical responsibility, such as registered domain names and searching site hosts, not software itself.
WOOCOMMERCE: Flexible and economical efficiency
Reading how to use related camms useWooCommerce Case Study of Customized Challenges
Using WooCommerce, you can browse the virtual tool trophy that provides a large number of functions -including some functions you may have never thought about.
You can hire developers to create customized solutions, the platform itself is free.
In addition, you will not be locked and you can move your content to a new platform. If one day is the best choice for your business. The freedom of migration is healthier and has created a more competitive environment. Free migration makes the environment more competitive.
Woocommerce provides a user -friendly in -service guide to the establishment of its own shop, and provides a large number of documents for DIY builders. In the end but not the most important point: if money is a factor, Woocommerce is usually the cheapest choice.
You only need to expand paid for the hosting and the required WoOOCOMMERCE.
Different comparisons: Buy what you need
I firmly believe that only use (for example, buy) what you need.
Different e -commerce options are studied, I suggest that e -commerce companies formulate a list of what they need and decide which projects are not negotiated.
My experience tells me that the open platform is more suitable for most e -commerce enterprise.
Especially Wooocommerce provides lower start -up costs and easier to control costs.
If the open source attracts your attention, tomorrow we will discuss three important areas of WordPress e -commerce: hosting, safety and update.
