Do you remember that you try to buy more products just to enjoy free delivery? This is the power to provide free delivery. It can help increase the value of the average order, reduce the abandonment of shopping carts.
to help you create a lot of income for the store.
This article will explore the benefits of providing free delivery, how to configure free delivery in WooCommerce, and how to create a free delivery coupon for Woocommerce.
Therefore, let us understand it deeply.
Why do you provide free delivery services in the WooCommerce store?
Picture Source: Freepik
According to a study made by Smartinsight, the proportion 68%. If this can avoid transportation costs, customers are even willing to wait for longer delivery time.
As pointed out in the introduction, free delivery has a magical role in persuading people to buy. When people are finally ready to check out and learn that the freight is a bit high, they have a high chance of giving up shopping carts.
How can your Woocommerce store benefit from providing free delivery
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The following is more detailed information about how the Woocommerce store benefits from providing free delivery from its customers.
According to a study based on the Baymard Institute, the main reason for giving up the shopping cart is high transportation costs. Amazing 60% of users gave up their shopping carts to avoid paying huge freight. This shows you the importance of providing free delivery or at least reduced freight.
Most of the cases, the minimum consumption allows free delivery. If the customer does not reach the amount, they will have to pay the freight. This allows shoppers to purchase more conditions to meet free delivery (for example: purchase $ 300 and enjoy free delivery), thereby increasing the average order value of your store.
If your competitorsFree delivery services have been provided, so you should do the same thing in your store in your store. Once the shopper gets information about your free delivery or benefited from the plan, your store will first appear in their minds and give your website a chance instead of considering other major participants.
Promoting sales and income
Dang three points above three points above When it is smooth, it will definitely reflect your sales and income. If you sell physical products, there is no better and simpler strategy to increase the sales of your WOOCOMMERCE store.
How to configure free delivery in your Woocommerce store?
Do you want to set up free delivery for all products you sell in the store? This is how you can easily complete this operation.
Step 1: The transportation part of navigation to the woocommerce
You can transfer to the transportation section by navigation to WooCommerce \u0026 GT; settings.
Add the delivery area
Select the delivery method
button.
Free delivery has been enabled
This sets a global free delivery service for all the products of your store. What to do if you just want to deliver free delivery for the selected products in the WooCommerce store. The next section will show you how to do this.
How to allow each product to deliver free delivery in WooCommerce
Step 1: Navigation to WOOOMMERCE \u0026 GT; Set \u0026 gt; transport \u0026 gt; transportation
For those who are unfamiliar with
transportation category
, a feature provided by Woocommerce is to charge different freight based on the purchased products. In this way, you can set the store to automatically change the freight according to the product.
For example, if your store sells household appliances, there will be light and heavy. Like dry clothing and refrigerators. You can classify all lightweight to one transportation category and classify all heavyweight to another. In this way, the freight will be paid average. Let us add a new transportation class now.
Step 2: Click the \”Add Transport Category\” button to add a new transportation category
You can name the transportation category as any name you like. I will use \”free delivery\” in the example.
Add the transportation class
Step 3: If you have no delivery area, please add the delivery area
Add delivery area
Add the \”uniform rate\” transportation method to the selected transportation area.
Unified freight method
Now editing a unified rate method, as shown in the screenshot below.
change the method title to \”freight\” and set the \”free delivery\” cost to zero to zero Essence Click to save changes. Unified freight method setting
Product Edit Page
Step 6: Select the transportation category in the product data part \”free delivery\”
In this step, you can allocate the newly created transportation category \”free delivery\” to the product.
Now you can update the product.
This is what the product price is added to the shopping cart. It does not show any freight.
How to set free delivery coupons in WooCommerce
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Generally, people realize the freight at the checkout. But you can create a free delivery coupon and use it as a marketing strategy to attract more shoppers.
For this reason, you need to know how to create a delivery coupon in your store. This is what you need to know about creating free delivery coupons in the store.
Step 1: Enable the coupon
You you It can be navigated to
WOOOCOMMERCE \u0026 GT; Settings \u0026 GT; General
enabled coupons in WooCommerce.
Now you need to navigate to the coupon part (marketing \u0026 gt; coupon).
Step 2: Click \”Add Coupon\” to create a new coupon
You can configure the necessary details here to create a new coupon.
When creating a coupon, you need to enable free delivery check box to enable free delivery. Now you have allocated free delivery coupons in the Woocommerce store.
Now you have created a free delivery coupon, and you can start promoting them to make full use of these coupons.
The following are some methods you can use to promote free delivery coupons in the store.
The best way to promote free delivery coupons in your WooCommerce store
- Post -limited delivery of delivery on your website for free delivery. Banner
The FOMO effect has its way to make people do what you want to do. In addition, because it is added as a banner, it can quickly attract the attention of your website visitors. You can encode it to your website or use a coupon plug -in (such as a smart coupon of WooCommerce) to easily customize and create countdown coupons banners.
- The popularity of using your social media followers
Social media is an excellent platform for publicity information, whether it is about coupons Still trading. You can send coupons to your social media followers and let them spread information.
Make full use of your email subscriber
- Email marketing activities can also be used to promote your coupon activities. You can add coupons to your current affairs communication and bring potential customers to your store.
Conclusion