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1. Potential customers using Amazon search products may have heard of this data, but its importance cannot be overemphasized. 49% of U.S. customers start searching for products on Amazon, compared with 35% on search engines. If you haven’t sold on market place yet, this data alone may pause temporarily, but Amazon doesn’t just appear in search. In 2018, Amazon will alone account for half of the total e-commerce sales. About half of all customers start and end their purchase journey from Amazon, so it is more important than ever to gain a foothold in the market.
In 2018, Amazon alone accounted for half of all e-commerce sales. 2. Customers use Amazon comments as social evidence. When customers buy products in retail stores, they are usually convinced that they have selected the right products. They buy from local stores, possibly from people they have met directly in previous stores. They know that they can touch and report the product before buying it. If the problem is not solved, they can return it directly. But online shopping is a leap of confidence. Customers buy from people they will never meet, from brands they have never seen, and from the door to products they will never touch. Not much social evidence?
Due to the increased uncertainty, online shoppers need other things, just as confident as when shopping in the actual store. They should know that others have taken risks on the product or seller and achieved results. They do this by reading customer reviews. Eight out of every 10 customers said they would read online reviews before making a purchase decision. We all get comments from different sources. But for the most reliable online product review source, Amazon accounts for more than 50% of consumers. Find the most reliable and reliable source of product reviews.
In sharp contrast, the comments released by brands in their online stores lack the editorial integrity of third-party comments on the market and comment websites. Your customers will find comments on your products. If your online presence starts and ends from the online store, it is a major danger signal for proficient shoppers. We will provide a forum for comments and user generated content (pictures and videos), which will be published together with the product for sale on Amazon to make customer information-based decisions. Even if they don’t buy your products on the marketplace, your Amazon lease may still be an important part of the customer journey from discovery to purchase.
3. People try new brands in a reliable space. Trust is not only the product purchased by online shoppers, but also the main consideration of sellers. Online shopping experience has improved in the past 10 years, but some shoppers remained vigilant not long ago when e-commerce was plagued by credit card fraud. Customers who are proficient in online shopping can still be distinguished from sellers who are more proficient in online shopping, but they can only know their own online shopping places.
。 They can be trusted. Selling on Amazon is a good way to bridge the gap between little-known online stores and more skeptical customers.
Customers who shop on Amazon don’t need to trust the seller. They trust Amazon, shield bad sellers and protect customers’ rights when sellers break trust. By selling on Amazon, you can approach customers who don’t have the confidence to shop directly. First, provide them with your brand, your products and the initial positive interaction as a seller, so that they have confidence in direct transactions with you through your online store in the future. 4. If Amazon sponsored products with high conversion rate have used various charging channels to guide traffic to online stores such as Google ads or Facebook, the conversion rate of Amazon sponsored products, Amazon’s own PPC advertising platform, to e-commerce of all advertising platforms.
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Recently added to the official woocommerce market play, codisto’s woocommerce Amazon and eBay integration enables online stores to connect directly to Amazon and easily automate the creation and management of a large number of new lists. By automatically generating batch lists, the existing product catalogs are directly connected to Amazon and eBay, and real-time inventory, orders With the price and product details synchronization guided installation wizard, you can easily install without rebuilding the data migration or platform. On the 30th, you can learn tips through a free trial and determine whether it is suitable for your business.
Are you ready to start selling woocommerce products at Amazon? We’re your bet! The following is a summary of the information Amazon missed when not selling: Please comment on your experience.