In many parts of the world, September means warm weather, school for children, more weeks of barbecue parties or weekend holidays to the beach. Holidays may be the last time you come to mind. Is it decent. If you are an online store owner or work for an agency that creates content for e-commerce sites, it’s time to consider holidays. Not next month, not a week before Christmas. The plan should start a few months before the holiday really takes place. Because if you wait too long, the store, marketing or team will not be able to properly prepare for this year’s largest shopping season.
Moreover, without proper preparation, you may miss many valuable opportunities to make money. Today, we will explore how to make a gift guide that can not only capture the hearts of customers and visitors, but also make a lot of money. Most importantly, we also provide a bonus checklist to help you clear your mind and start your tour guide. Are you ready to start your vacation plan? Please shrug that pair of sandals and live comfortably. It’s time to take the first step and make a useful and functional gift guide. Why online guides are needed: 56% of shoppers avoid physical stores. When the Internet and a reasonable file size exist, online gift guides are around. Before the advent of online shopping, the only way to find a gift suitable for my family was to go to the physical store or browse the printed catalogue. Some of you may circle the toy catalogue, or stare at the clothing display on the other side of the glass window in the hope that precious others will be prompted, leaving good memories.
Now step back. But now online shopping is not only a holiday, but also dominates our lives. NRF and shop. Org survey shows that 56% of holiday shoppers plan to buy at least some gifts online in 2014. Some shoppers surveyed undoubtedly conducted all surveys and online purchases. You can send links. Why circle items in the directory? Since the selected products can be delivered, why try to get rid of the crowd in the store? This desire for convenience is why traditional catalogues and printed gift guides have developed into digital versions. Ultimately, shoppers still need recommendations. However, if you want to buy online, you must provide advice at the right place and time. They still want the owner’s creativity and expertise, but they don’t want to be crowded or wait in line for it.
If you can provide ideas, suggestions and expertise in a convenient digital format, you can press all the buttons that are suitable for most online shoppers. Providing unique and useful content in the right form and at the right time can help customers make informed decisions and choose gifts without the pressure or fatigue caused by other ways. Before you start: Please decide whether the gift guide is suitable for the store. \
Holiday shopping guides are not for everyone. E-commerce websites specializing in low-cost goods will achieve greater success through such promotion. If the average consumer finds that the price you suggest is $30 instead of $300, they are much more likely to follow your advice. Online tour guides are cheap, and the \
。 If only jeans are sold, the gift guide will actually be a PDF version of the store.
However, if you sell multiple clothing varieties, including jeans, you can use the guide to suggest various clothes, connect the audience to pre generated bundles, and build new combinations. The tour guide works best when carrying more than 100 cheap products, which can combine a variety of results. Therefore, if you sell goods such as clothing, jewelry, home decoration, make-up or consumer electronics, you should consider gift guides. But if you sell cellos But please consider selling or offering discounts. Step 1: decide to enter the content of the tour guide. The gift tour guide at the beginning of the year sounds like a good marketing idea. If you decide to be suitable for the store, it’s time to make a few decisions. Please decide what to promote first.
A guide must have a topic, so start by defining a topic and listing the corresponding topics. This may be as broad as \
It takes a long time to create, change, or distribute very expensive or additional costs that are often out of stock. Don’t match or adjust with other products (even if they are popular in other ways). The guide will stop when activated. Your guide should include items that are fast, simple, and affordable. Must include items that must be ordered or custom printed by the supplier. Customers want to buy immediately after seeing your suggestion, so please avoid suggestions that may lead to misfortune. When the list of items is complete, it’s time to move on to the second step. Decide what the tour guide looks like.
Creating a rough layout shopping guide can take several formats, including links and a list of required graphics. The following two formats are the best format for this guide: Pdf, live view or your guide online, which means that the guide defaults to the new page of the store. More ambitious shopkeepers also used tools such as Issuu to make interactive guides or display gift recommendations, and created a new micro website. However, for the sake of time and budget, it is best to use one of the first two methods.
You may already have an idea of what you want your guide to look like. Therefore, please use paper and pencil (or any comfortable medium) to sketch the general layout of the ideal guide. Displays the location, text, and price of the product and distinguishes how each item is different in size, font, or location. How each item must be linked to the corresponding page. Ultimately, no one likes to search when a link can be clicked. Start sketching the blueprint of the tour guide. This will help you enter the design phase of the project. You must also create a list of special drawings that the layout may need. For example, if you have a rotating banner ad on your home page, you may need to create a banner ad for your promotional guide. Or, if you use banner ads for the entire site, it also applies. Create this list so that you can complete all tasks at once, not individually or at the last minute.
Please find a designer and work with them to make a tour guide. The next step is the design guide and corresponding graphics. No internal graphic designers or their own needs
If you cannot create a PDF or new page, you must hire a contract employee or freelancer to do so. work On dribbble, upwork, 99 designs and guru, you can hire reputable designers. List and complete the required file formats and deadlines for creating tasks on this site. If you’re not sure what you’re going to pay, find a similar job and find out what’s allowed, or set a negotiable hourly fee based on the designer’s technology and experience. If you find and choose the right designer, please work one-on-one to get everything you need. If you are lucky, you can perform this step well before the holiday, so neither of you need to worry. Designers provide proofs and documents, so don’t be afraid to suggest changes or request modifications. After all, this is an important project and is paying for the work! You can also request a copy of the original file format at the end of the project. For example, if a product is unexpectedly discontinued, you or other designers can handle last-minute changes. Before publishing, please make sure that the stores and products are ready. If the guide is completed, the marketing graphics are ready, and the holiday is coming soon, you may think that only listing is left. Not yet. The gift guide cannot be distributed until it is confirmed that the store is ready. This means doing all of the actions in the following list: View links to all product pages (and all variants or configurations). Ensure that all linked products contain complete details, including replication license, size, price, and availability. If the included items include items with unexpected transfer orders, please fill in the expected supplementary date on the page. Please make sure there is no \
You can link from here. Look for promotional opportunities on industry blogs or websites so that you are willing to link to the guide. Through some promotions, tour guides can get the attention they need to give purchase motivation and get everything at the beginning of the holiday. Is there a better way to start at the busiest time of the year than a sharp increase in sales? I started my own holiday gift guide. Now I’ve read the process of making a gift guide for my online store. I hope you’re ready to start. Before the busy shopping season, please use the tips and ideas above to start now and make this vacation the most successful one! To provide some additional information, we have prepared a bonus PDF that can be used to plan Christmas gift guides. After entering your email address below, you will get a checklist and planner that will help you plan and sketch the guide, as well as a copy of the post. [wtsfcheading = \