Do you want to learn form conversion best practices? As a digital marketer, we spend several hours a day developing strategies to guide the generation of forms, allowing users to participate and switch. In many cases, we forget the importance of optimizing and adjusting query forms to achieve maximum conversion. Therefore, this article will introduce several excellent research-based skills and form conversion best practices that can be used to improve the completion rate of contact web forms. Query form conversion best practices the difference between contact forms with high conversion rate and contact forms with low conversion rate is often small. Success can be found in details, and simple things can speed up a specific form, such as choosing red instead of green.
To effectively use contact forms for maximum conversion, you must focus on the right technology. Here are some research-based tips to help you get started. 1. Use the right layout. The right layout is everything. A line of sight tracking study supported by Google shows that you need to know the following: Wpforms is the best word press form builder plug-in. Please get it for free! The size of the input field must match the expected reply length. That is, most people use no more than eight characters in their names. Do not set the name input field to 20 characters. Field labels must be placed on the corresponding input fields for quick reference. The form cannot be divided into multiple columns, and the ideal problem for each row is one. All these details are important. They help to feel comfortable with the audience and avoid unnecessary confusion.
2. Please make sure the format is placed correctly. This is very simple, but the conversion format is in a prominent position. The rendition form must always be on top of the visible part that does not scroll and clearly distinguish it from other page elements. Placing a switch form at the bottom of the landing page means that most visitors will never see it. 3. Limit the number of fields. The last thing you want to do is overwhelm the user. If possible, do not include 3 or more fields in the form. The popgraph of quickspring shows that if the number of fields is limited to 3, the conversion rate of at least 25% can be guaranteed.
Another hubspot study verified this concept by reducing the number of fields from 4 to 3, indicating that the breeding completion degree was improved by 50%. 
4. Use a color suitable for CTA. The color of the CTA button is very important, especially when configuring conversion best practices. The key is to choose the color suitable for the current design and layout. But you can also jump out and shout \
In our post on best practices in questionnaire form design, we detailed the appearance of high-performance forms. 5. Eliminate security characters. Security characters can filter spam well, but no one likes it. A study shows that it will actually have a negative impact on the conversion rate and lose about 3% of the overall conversion. That doesn’t mean forgetting WordPress security. This is obviously a very important factor in building trust. However, in order to avoid spam, a better solution is to use the anti spam technology provided by wpforms to protect users from spam.
For more information on how to prevent wpforms from submitting unwanted forms, see this guide to create a word press contact form without spam. 6. Don’t understand numbers. One of the information users don’t want to tell is the phone number. Research shows that asking for a phone number is almost everything
Are you really interested in what’s on your to-do list? No, What they really want to know is the value your email provides them. The best practice for smart form transformation is to communicate these values explicitly. First, you will experience better results. 12. After separation, the long form is divided into multiple pages to improve the user experience. Although you want to ask more questions, don’t you want to surprise people and reduce the conversion rate? Try one of the best practices for converting forms using a multi part form and a move path. Please tell people how far it is from completing the form, and then split the form. Helps to stay engaged and create information. 13. When thinking about \
