If it’s a secret, you can’t sell it! Are you reading this article to develop a legal blog content marketing strategy? Well, you did a good job! You belong to 37% of bloggers with documented plans! This means that your blog and business are on the road to great success! The core element of a successful blog is knowing how to develop a content marketing strategy. It should let your explosive content be shrouded in flames and make the hearts of your target audience wonderful! Concise content marketing strategy enables you to deliver excellent content continuously. This article will guide you to develop a blog content marketing strategy in the next 12 months.
So who is this article for? This is for everyone who wants to start their own blog. Most bloggers want to create a successful blog to make money. You may be a business representative who needs to add a blog to the website, or a novice blog who doesn’t have the budget to hire a digital marketing company. No matter what the reason is, one thing is certain, that is, the publicity content, without advertising, the product will die. The definition of content marketing strategy starts with an accurate description of what content marketing strategy is. This is also an important reason for the success of blog. You can get a clear idea of the basic strategy you need to create. Then, you can start developing creative content marketing strategies to attract buyers’ attention and bring strong brand effect to the products!
The core of content marketing strategy is content and customers. One does not exist without another. Who you create content for must always be at the forefront of your brainstorming session. Always create content for target customers. The content should be problem solving, teaching, telling and enjoying. The quality of content and the effect of marketing strategy are as follows: Establish business relationships, make you the authority of your theme, establish online communities, make listeners have confidence in brands and products, traffic, guidance, conversion and ultimately increase revenue. This article describes how to develop a content marketing strategy that covers all the basics. After setting the basic overview, the executable agenda can be formally formulated within the main content marketing strategy, and the short-term and long-term objectives of each strategy can be formulated.
Just jump in! Why do you need a content marketing strategy? \
Google Advertising, PPC (pay per click), email marketing, social media marketing, podcast video channels (such as YouTube), tutorials, web or blog content must sell products, but marketing must sell content. Therefore, when talking about content marketing, please refer to the processes and methods required for publicity and advertising content to ensure potential customers and sell products. What is the content marketing strategy? Content marketing strategy consists of small-scale strategy. Typical strategies include: Sales strategy – increase revenue. Content strategy – plan and create content. Marketing strategy – increase awareness of content, brands and products. Therefore, there are three sub strategies. One is content content strategy
One for the brand – brand strategy, one for your product – advertising strategy. They connect and overlap with each other. Or, this is a strategy covering three aspects. You will determine the structure. Promotion strategy – this strategy will cover promotions, prizes, events, competitions, etc. The promotion strategy should not only promote your brand, products and services, but also promote the content (blog). As you can see, content marketing strategy has many components. This paper focuses on how to set up digital content marketing strategy for blog.
Before we begin the seven steps required to build a complete strategy, let’s quickly identify the main differences between marketing and advertising. What is the main difference between marketing and advertising? Marketing prepares products for the market, while advertising promotes products \/ services \/ brands to the audience \/ market. Marketing includes market research and consumer behavior. Advertising is an integral part of marketing at a specific stage in the whole picture. Advertising is a creative effort, including design and multimedia production (content formation). In order to best convey the brand, we use the data and research collected by marketing strategy. Marketing is a more controlled and extensive process, while advertising is limited to \
Are you ready to plan your blog’s content marketing strategy for next year? Take out colored pencils, some white paper, notebooks, a cup of espresso, and then start. To create a blog content marketing strategy: Step 7 when you perform this step, prepare paper, notebook and pen. Carry out each step, write down your goals and make time. If you can’t think about everything, please come back later and add it to the list according to your ideas. At the same time, write a list of \
Determine and determine the content and results before setting goals and defining intentions, and review target customers. Budget and resource calculation content strategic plan marketing strategic plan measurement results stage 1 – goal setting and intention definition: malecontent marketing strategy stage 1: make mission statement, identify KPI and make target list. 1. What is your goal? Record short-term and long-term goals. Use smart goals. Goals should be small, measurable, achievable, realistic and time bound. This formula can be used for short-term and long-term goals. Objectives may include:
Increase traffic and leaders create sales or increase revenue from a variety of other revenue sources. In the case of the existence and increased attention of social media, in order to increase conversion and sales, and improve the brand awareness of software installation, I feel that I am insufficient
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Number of page visits, time of page sending, activity, CPC Identify the number of ROI inbound links such as CPL or the number of new users ed, the number of stocks, the leader generated by comments and interactions on social media platforms, and convert the most effective platform to determine the part that needs to pay more for the next round of advertising and promotion activities. Any content can get the best results in theme and format. Please consider the following factors: Release time, release date, post frequency, post change of purpose, marketing method (if any), etc. 2. What makes you move? Introduce yourself, brand and spirit. Make sure your information page is special, eye-catching and dynamic. Used to inform visitors and customers:
Your brand. The story behind you. The reason why you are so enthusiastic about your products. What you and your products can do for people. What problems can be solved? Ways to make their lives easier. They need reasons. What is your value? For example, will a certain proportion of profits be provided to the reason or returned to the worker? Are you \
Web design and development (back-end and front-end), but all these tasks can be completed directly at a lower cost as long as the appropriate software is purchased. Check out my \
How do you want to promote poetry? Thirdly, the calendar of marketing strategy is needed. And Monday. COM and other software can help track the tasks being performed by the team and everyone. Set deadlines, arrange meetings, adjust dates, and publish various contents in various formats. Use Aida principles when selling and understand all stages of the purchase process. Marketing funnel is very important to capture that users are in other places when entering search terms and organically accessing your page. Please refer to the results of the previous content to analyze the technology used and the success achieved. Marketing strategy requires budget and allocated publishing location and time. If the visual content is high, select pinterest and instagram. Use Twitter to tease the target audience to click on the blog link and generate interest (organic traffic). Connecting all social media platforms from LinkedIn to twitter, Facebook, pinterest and instagram, you can track and understand the objects and locations with the most traffic. This information helps you decide where to spend money and where to use the free option. Compile daily, weekly and monthly campaigns and advertisements using the method of analyzing and creating marketing strategies. Each platform has tools and resources for marketing content. Read my article on \
It takes a lot of time. You may want to hire content authors or people to promote content through pinterest, instagram, Facebook, etc. To stay relevant, keep up-to-date. If there is passion behind the product, it is easier to maintain motivation. Continue to train yourself and customers. Does the end result of the content marketing strategy help to understand why the content marketing strategy recorded in this article is important? Then, please leave your comments in the following section. In fact, it is impossible to store all this information in the header. Therefore, the more time and energy you put into content marketing, the more likely you are to increase traffic, create new leadership, and ultimately gain leadership, thus turning into charging customers and subscribers. These people get value from your content, so they are more likely to share your posts. Subscribe to mailing lists to receive the latest content. I hope this report will help. What is the way to develop a more effective content marketing strategy than you think? Please continue to do good! Continue to work hard to make blog a successful case! Happy blog! Monica Triplex
