Can you sell website care plans to increase revenue? Yes. The core of website care plan sales is training, which should start from the first conversation with customers. This guide describes how to package, price and sell website security services to customers, as well as the value training of website security services. Why does this guide provide a website management plan? The power of repeated revenue website nursing plan sales is the starting point method topic: the reason why customers need nursing plan explains the two common mistakes in website nursing plan sales. The customer puts forward the method of website management plan. The client is responsible for the security client of news website suitable for hacker description Provide the unt option to view the website care plan pricing Video: why provide the website care plan package and sales methods? The tools required for the website management plan of WordPress website to obtain the website management plan? The power of repeated revenue is the basis of successful web design business. Without it, survival is virtually impossible.
There is no growing revenue… You rely entirely on consistent sales in order to survive. You live in project to project. The client receives salary only when it provides website assets to complete the task (it may take day \/ week \/ month). There is no need for safety net and it is queuing up. Need duplicate revenue, customers need website management plan. Note: in this webinar, the terms website management plan, WordPress management and WordPress security can be used interchangeably. This idea can help customers understand why it is important to keep WordPress website healthy and how to serve customers.
Website management plan sales is the starting point. The method establishes customer relationships, so maximize its value in the long run, rather than a single project. All WordPress websites need continuous management. These services must be provided to the client along with the initial build. Topic: explain to the client why the treatment plan is important to the client, which may be difficult to explain. Clients are often not proficient in technology and do not understand the difficulties or benefits of keeping websites healthy. Our responsibility is to describe these contents in a language that customers can understand, rather than using technology.
I’ll tell you what you think are the two most common mistakes when selling a website management plan. (by the way, I’ve done both, so I know everyone very well.) 1. Use website security as an option to prompt that WordPress security is not optional. It is necessary if the client wants to keep the website healthy. The care plan is not an optional extended warranty as sold by car dealerships. The management plan is similar to regular scheduled maintenance, including oil change, fluid inspection, tire rotation and balance adjustment. Skip it and soon the car will go wrong. It is recommended that customers reduce the expenditure of website projects in case of budget difficulties to ensure that they have enough funds to buy care plans. 2. Listed in order to mention the website care plan, before introducing the concept of care plan to customers, if you wait until the website is listed, it will hardly be sold. In fact, as their investments will change dramatically, clients will be kept in the dark. The core of the sales care plan is training, which starts from the first meeting with the customer. Care plan pricing must be part of the proposal. This is as important as the initial deployment cost. The core of WordPress care plan sales is training, which should start from the first dialogue.
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How to propose a website management plan to t? I often draw a box on my notebook or napkin when I meet with customers. Explain why each wall is important and what we do to protect it. Visual example: 4 retaining walls malewill be separated from 4 walls respectively. 1. The website hosting client may or may not be familiar with the low-quality shared hosting of $5 per month. I often mention that there is such a service in the world, just like a $500 car on Facebook market place. That car can drive for a while, but I won’t let my family sit in that car.
Shared hosting is very cheap because there are thousands of different websites on the same server as you. Other websites may slow down the running speed of the website. Being attacked by hackers will affect the security of the website. If they do bad things, they will also blacklist the website. Personal servers not only provide better security for websites, but also are much faster than other alternatives. Faster sites can lead to better customer conversion and higher ranking in Google. In many cases, the client is indifferent to these details. You should make that decision. When I faced an owner who might feel that there is no problem spending money on value, I explained that we have our own personal server, which is only controlled by our customers’ website.
Clients tend to simply thank you for providing them with the service without having to discover it themselves. Remember, they are actually making trust based choices to invest in you. Selling non functional advantages. If \
In order to mitigate the harm of hackers – if the website needs to be damaged, you can immediately restore the backup in case of hackers in advance. Prevent human error. Restore the backup within 24 hours to prevent you or one of your employees from accidentally deleting or damaging the website. Describe the complexity of backup and provide a second tier backup strategy. First, there are backups at the server level. Everything is backed up to the data center of the web host every night. That’s the first line of defense. Second, we run a separate backup of each website every day. The 6-month archive of these backups is stored in a remote location of cloud storage, so you always keep a copy of the website to prevent problems with the web host. It is important that you understand that the client has the operation strategy of backing up the website and maintaining the security of the website.
Sometimes too many details will bring confusion to the client. Others want as many details as possible. You must make the best judgment on what type of customer you are dealing with. 3. Software update, which is more difficult for some customers to explain. There are two kinds of clients that emphasize the importance of WordPress Theme and plug-in updates… They are non-technical customers and don’t understand why they want to do this from scratch. Small tech customers who think it’s easy to just press the button (well, in many cases. But due to update problems, the result has become more cautious). The best analogy I use is to associate website updates with software updates on your computer.
Why apply software patches? Developers found problems or security vulnerabilities and released patches to solve these problems. The software is not kept up to date
Spam can also be sent anonymously. Insert content – hackers can add text and image links to products and websites that don’t want advertising (think porn and men’s medicine). Malware – if a visitor uses an old web browser, operating system, or other old software, a hacker can add code that maliciously exploits a visitor’s computer vulnerability. Once exposed, visitors may damage the computer due to keyboard, malware and LAN software. Something unpleasant. And you don’t want to be responsible for it. Good news clients, especially non-technical clients, may be scared to death at this time. If you use good security policies (such as provided as part of a management plan), WordPress will ensure very security. I explained that when I managed the website according to the care plan I provided, the website had never been infected. It is important to understand the customer’s responsibility for website security. Customers still have a certain responsibility in maintaining website security. The following topics are detailed in my master service agreement (agreement) and explained to customers during training. A common way for computers to protect websites from corruption is through a key logger installed on the infected computer. If the computer is not secure, the login information of visiting the site will be recorded and sent to the hacker, who can log in to the site as a user. The customer must agree that all computers used to log in to the website are protected by: Updated security software installs and maintains the latest version of popular web browsers. It is recommended to use updates, use operating system patches to maintain unique passwords, and the client also uses strong passwords for all accounts used to log in and edit the website (the WordPress password indicator displays) You must agree to use. This password can only be used on the website and cannot be used elsewhere. It is recommended to use password manager (lastpass, dashlane, 1Password, etc.) so that each website visited has its own password. If the customer has a \
500 out of phase male $100 \/ month out of phase male male reference: if you apply for $1500 on the website, it is difficult to sell $100 \/ month care plan. Video viewing: website management plan package and sales methods recently, on WordPress disaster week, I answered this overall method of website management plan. While answering a few common questions, we will discuss the reach section of the process in more detail. Get the good news of providing the tools you need to plan your website administration for your session slide view script view WordPress site! There are specially designed tools to easily provide WordPress website management plan. I recommend and use: WordPress security plug-in for website security ithemes Security Pro website backup WordPress backup plug-in backupbuddy website update, which is used to manage the central control board of multiple WordPress websites ithemes sync. The following is the export file of the website, including my favorite settings Provide detailed information about recommended tips, tools and settings for each product when providing management plans. Purchase plug-in series
