Creating a woocommerce store is simple. Install the woocommerce plug-in, add one or two products, set the price, and become a woocommerce store. But running a successful woocommerce store is very different. Planning and optimizing e-commerce websites is not an easy task, but there are many woocommerce optimization techniques and best practices that can be used for faster page speed, higher conversion rate and ultimately more revenue in the store. Woocommerce optimization is important. Like everything else on the Internet recently, optimizing woocommerce store is about user experience (UX). Users need a certain sense of fashion, practicality and speed in the period of online shopping. If your store doesn’t offer it, they’ll go somewhere else. Then they will go somewhere else soon. In this way, the potential gain will become the loss gain.
In 2012, Amazon estimated that adding another second to the loading time could cost $1.6 billion a year. This figure increased in the following years. Although none of us made billions of dollars (so congratulations!) Woocommerce optimization does affect revenue. Whether it’s hundreds, thousands or billions of dollars. 1. Optimize the setting of woocomer. It is the setting of woocomer on WordPress dashboard that starts to optimize woocomer. Woocommerce – navigate to settings and browse the products tab.
Please check the action [intact] added to the male shopping cart and ensure that the Add button using Ajax shopping cart is selected in the archive. This only allows calls to specific servers, not large chunks. Under the placeholder image, there must be a unique ID of the image with small file size (webp or SVG). With this approach, you won’t consume server space and user load time as huge placeholders that don’t fit your purpose. If the enable comments section is a preference, but you are looking for the fastest loading time, disable it. This is just one part of the page where the utility does not exceed the performance cost. Not all sites need user comments. If there are many products without comments, small sites may appear unprofessional. In addition, product reviews are the cause of spam in many woocommerce stores.
Finally, even if comments are allowed, product evaluation must be disabled. The magnitude is good and meets the purpose, but it is only a few kilobytes that are not needed by the whole utility of store UX. 2. Woocommerce optimized hosting there are many websites and elements that can be optimized by using woocommerce store. But some are completely out of your hand. This includes server-side stability, speed, and hosting optimization. Today, many hosting companies provide optimized hosting for woocommerce. This is probably the best (easiest) way to improve store performance.
Liquid Web offers excellent hosting options designed to maximize the use of woocommerce. To view the details provided, you can read the full overview. Kinsta also has a robust hosting platform that maximizes the use of the store. For divi users, divi optimized hosting partners such as SiteGround, flywheel or pressable cannot be used incorrectly. However, on WordPress hosts that are fully managed fairly, all types of hosts are optimized for woocommerce and generally provide the best support and updates.
The conclusion is that on cheap hosts with discount plans
In this case, woocommerce is almost impossible to provide the best performance. It is recommended to use a powerful management host to perform a single change in the woocommerce optimization plan. Optimize what you can do. In fact, there is nothing you can do to strengthen a bad host, but you can take some measures to make the website run as efficiently as possible on that host. Website caching must first ensure that the website is cached. Although various WordPress caching plug-ins can be found, in the test, the performance of WP rocket is better than other plug-ins we use. It’s not good for others. Good luck with Litespeed cache, W3 total cache and WP fastest cache. Wpmu dev also provides a fantastic tool hummingbird (including the image compression tool described in the next section of this article).
Not all installed themes generate the same. And we don’t just talk about it as a theme company. WordPress. The org theme repository is full of themes that can be installed for free, but not all provide the best performance. We clearly believe that divi will provide the best user experience and performance (woocomerce or others). This is especially true when considering the woocommerce module included in the builder. However, if you need a free theme, automatic designs storefront as a special theme for woocomer. As a developer, to optimize woocommerce, you can extend storefront. But even if not, it’s better than many other free theme options.
3. Image display and transmission compression and optimization you have listened to this song a thousand times. However, in order to reduce the loading speed of the website and obtain the best performance, you must ensure that the image has been optimized for the fastest loading to achieve the possible loading. You can use services such as imageify to process or take the time to upload manually optimized file formats and start. In WordPress 5.8, developers can basically benefit a lot, including webp support. Therefore, ensuring that you upgrade to the latest version of WordPress is always a top priority. Correct size selection text imprinter from the perspective of helping to automatically reduce the size of the website, although it has come a long way, if you are looking for the highest performance, please make sure that the product image uploaded to the woocommerce store is the correct resolution. 800 on the product page × If an 800 pixel preview image is displayed, 800 × Upload 800 pixel image file.
This will reduce the time it takes to load the site from the browser because the image will not be resized immediately. Choose an appropriate number of images. Woocomerce products do not have correctly numbered product images. Some products require more than six images to display all the content of the product. But some problems can be solved by a photo. If you don’t need to resize, but take the time to check whether the image fits the container, you can always provide a better experience for customers. Like many web technologies using CDN, using CDN (content delivery network) has become simpler, easier and cheaper over the years. Today, many hosts offer free CDN options (for example, the SiteGround plan includes a free version of cloudflare). Plug ins such as jetpack also provide free CDN options for image transmission.
Obviously, there are more choices than this, and the best CDNs used with WordPress are classified. 4. Pay attention to the page ranking of core web vital and core web vital and the page speed of Google
Index is not only important for your site, but also one of the best ways to quantitatively measure the UX of your site. In short, the core performance report is a series of measurement items used by Google to determine how the website accepts the actual user scenario. Google believes that the most important core performance evaluation may change over time, but there are a series of guidelines to guide you to improve your scores and reduce UX friction.
Paint with first content (FCP) maximum content paint (LCP) first input delay (FID) cumulative layout switching (CLS) time to first byte (ttfb) speed index core web vitals usually focuses on the website, but all measurement items tested are directly applied to the woocomerce store. In this test, you want to get very good scores on the product page and the store home page. As I said at the beginning, bad UX can lead to loss of revenue. These measurement items directly measure the UX of the site. Optimizing site code and unnecessarily bloating code will slow down site loading. If you don’t need comments, minimizing, postponing, and optimizing the site’s JavaScript, HTML, and CSS code will enable the site to convert core web vitals and users into customers, as with the woocomerce setting above importing comments. Many caching plug-ins have options for folding code, and it is recommended that you take advantage of these options. Narrowing is just the process of deleting unnecessary characters, which usually means that people can read white space. Divi now automatically performs this task, and if you are an elegant subject member, you don’t even need to enter. Some other topics offer options to collapse code and delay rendering to prevent scripts, but often require activation. Check the theme options to see if this feature is supported. 5. It’s natural to update woocomerce regularly. Woocommerce should be updated regularly and safely on the site. Of course, some best practices must be followed before updating the woocommerce file to provide the softest experience for you and your customers. With the growth of woocomerce, updates can fix problems, improve UI and eliminate bugs. Updates often include compatibility issues with other themes and plug-ins, and use core word press updates. Running earlier versions of woocomerce almost guarantees a loss of revenue. 6. If you have never audited the customer itinerary of the customer itinerary monitoring store, it is time to do so. If you know exactly how to view the site and browse products, you will gain comprehensive insight into the location of application optimization to have the greatest impact. In addition to performing a full audit, you can also add transformations by performing some actions in the user account page and payment flow. Simplify the payment process. The ultimate goal of woocommerce optimization is to improve the conversion rate. Let visitors become customers. The easiest way is to eliminate the friction between them and the final sales. The fewer steps you need to perform, the fewer screens you need to click and load, the simpler (potentially fewer) items you need to select, and the more likely you are to convert. One method is to design a single page payment process using software such as divi woo module or woocommerce block. By using conditional logic to combine woocommerce shortcut codes such as woocommerce_cart] and [woocommerce_checkout] with blocks and modules on the product page, you can complete the whole process from search to distribution on one page. When dealing with users on mobile devices (most e-commerce sales)
