For e-commerce business owners, web traffic is very important to sales. Sometimes, e-commerce websites cannot obtain the required traffic after completing all basic tasks. If you are this person, the simple SEO tips in this article really help to increase traffic and sales. You must complete all the basic steps of e-commerce SEO, such as keyword research and target positioning, building back links, using Google Web master tools such as Google Analytics and search console, and all other important SEO operations. 7 simple tips for e-commerce SEO the following is a simple SEO tip (hacker) to improve the ranking in Google and generate more traffic on e-commerce websites. The
1.serp optimization SERP is the search engine result page, as shown in the following figure. The display mode of pages in SERP, PageRank and click through rate are very important. Adding organic keywords and eye-catching statements to the meta title and meta description can improve PageRank and click through rate. To change the appearance of a page in SERP, you must change the metadata title and metadata description of the page. If you use WordPress, you can use SEO plug-ins such as the yoast SEO plug-in. 2. architecture annotation, also known as architecture implementation and rich snipt attached structured data, provides information for search engines to clarify website content. When the appropriate pattern annotation appears on the page, Google will give more value to the page. This is reflected in the search results as rich snipet. Male
After searching the product name, Google can see that the keyword searched is a product, and first loaded the page of product mode implementation for the keyword. In addition, for the product architecture, rich snipt will display the price, grade, availability, etc., which is usually not seen in the article type posts. There is a free word press plug-in named all in one schema rich snippets. You can use this plug-in on the website to display rich snipet on Google. This not only helps to rank higher in search results, but also provides better click through rates. The
The model is relatively new, and few people really understand and use it. Mastering the mode annotation can greatly increase the traffic of the site. 3. in order to load the page faster, we need the original image to get rid of Google, which devalues the e-commerce website. However, in the process of creating the original image, many people will miss the size of the compressed image. As the image size increases, the page load time also increases. The size of the product image must be compressed without loss of sharpness. After adding images, check the page speed using free tools such as pindom and Google pagespeed insights. The
And don’t forget to add keywords in the title and descriptions in the ALT tag. Doing this correctly will increase the likelihood that the image will be displayed in Google images. 4. researchers of e-commerce website optimization for mobile view predict that more than 50% of e-commerce purchases will be made by mobile phones in 2020. According to the recent statistics of top10websitehosting, \
If you create an e-commerce website as woocommerce, you can use the mobile friendly and mobile responsive woocommerce theme. In addition, the e-commerce website can be set as AMP
Amp for WP plug-in compatible with. 5. create a product comparison page most e-commerce websites provide options for comparing similar products to help customers make purchase decisions. But they don’t have a ready-made page to compare best sellers, trends, or the latest products. Male product a vs and other posts can create a product comparison page. Product B. The
You can compare features, prices, ratings, etc. in this post. If your product has such a comparison page, I am sure that e-commerce websites can generate more traffic. 6. using user generated content user generated content is another untapped area of SEO. They are an excellent source of unidentified keywords, especially those with long tails. It is a gold mine to reduce the time required to produce content. For e-commerce websites, the most common user generated content format is customer comments. This is also the source of original content that Google likes, especially when customers add photos to comments. Comments can improve product descriptions, specifications, etc. The
You can also display the best comments on the website or, if you get a high-quality image, on the product page. Therefore, it is very important to persuade customers to provide assessment and comments. As a reward for providing comments, you can provide some suggestions, such as coupons, cache packages, etc. 7. people in the \
On the product page, if there is a question and answer section containing answers to the most common product questions and answers to product problems, it is a good way to obtain high-quality traffic on the website. All popular e-commerce websites (such as Amazon, Walmart, etc.) have questions and answers. If the e-commerce website is built by woocommerce, you can use the woocommerce FAQ plug-in to add a question and answer section to the product page. Below the last word are some simple e-commerce SEO skills we have come into contact with. If implemented properly, I am sure that Google can generate high-quality traffic in a short time. But remember, they are not an alternative to basic SEO operations. The
What do you think of the secret of SEO? Is it implemented on e-commerce websites? Do you find any other tips for using SEO? Please share in the comments section.
