Online clothing sales is a profitable business, and it is expected that the market recovery will reach US $672.71 billion by 2023. Because it is a highly competitive niche market, fashion e-commerce needs to build a website centered on appearance and customer experience. That is, when redesigning or launching a B2B fashion e-commerce store, an essential part is to identify (and integrate) the most needed functions to help accelerate sales. In this article, we have summarized six feature lists. All online stores should surpass competitors to help ensure the best location. The
1. if you invest in good clothing software and fashion series, especially B2B entrepreneurs, it is not easy to operate online clothing business. From order to manufacturing process to everything in between, the operation complexity is very high. Therefore, appropriate clothing software is the most important thing that all online fashion stores must have. This type of management software can configure various data types on a single platform to help garment enterprises deal with operations efficiently. Most options include material procurement, manufacturing, quality management, warehouse management, inventory, circulation, sales, etc. The
In addition, an essential tool for all clothing businesses is the fashion collection list, which helps to clearly show all products to potential wholesale buyers. It is suitable for retail enterprises looking for appropriate commodity combinations grouped by materials or varieties. 2. quick order and flexible payment process B2B customers often know what they want. Therefore, you need to provide an order process controlled by the buyer, including multiple clicks. Practical, consider the following options: You can easily access the online catalog, overview the available items in all locations, quickly add items to the shopping cart, easily enter item numbers and quantities, and more. After the order is completed, the customer hopes to continue to purchase. Therefore, the payment process must be accessible and flexible. For example, reduce the number of checkout steps and form fields, and ensure that checkout is mobile friendly. Most importantly, 24-hour support via live chat and multiple payment options. The
For the latter, the selected payment process must be consistent with the company’s payment and distribution rules. All these solutions have saved the company excellent personal experience and time. 3. browsing and searching B2B e-commerce fashion commerce has spent a huge amount of money to attract visitors to the website. You are no exception. Therefore, when customers visit the website, it is important to have the site navigation function, which can guide customers to complete the purchase efficiently. This means that through easy site navigation, users can confidently search the site and quickly find the products they want. This is especially important when selling a large number of products. The most popular navigation tools include: The
Hierarchical browsing to view the products that have been purchased the most times and products recommended according to customers’ needs. Retail websites should also have excellent search functions to ensure high-quality search for customers, so as to improve the possibility of purchase. Convert it to a conversion rate increment. Male 4 Another essential element of high-quality image online retail stores is high-quality images. Increased user engagement allows users to spend more time on the site. This in turn means more traffic and higher rankings. The reality is that customers buy products only when they can view them with high-quality images. Most importantly, no one looked at the product carefully and no one bought it. Therefore, you must add a zoom option! The
Only when customers can carefully examine the product can they make an information-based decision and buy
