WordPress is the most popular content management platform for global enterprises to enhance their websites. According to the w3techs survey, 59.5% of all websites using CMS (instant management system) use WordPress. However, many WordPress sites face a major problem: slow load times. Why is the loading speed of WordPress important? In particular, no one likes to sit and wait for a slow loading website when there is an alternative. Kissmetrics’ research shows that 47% of website visitors expect the loading time to be less than 2 seconds. If the website takes more than 3 seconds to load, 40% of visitors will leave the website. The
Another important finding of the study is that 79% of shoppers are not satisfied with the speed of the website, and they are very unlikely to re purchase on the same website. This shows that visitors care more about load time than the design, front-end functionality, and content of the site. In addition, when Google ranks pages in the search engine, it regards the page loading time as the main factor. Therefore, it is very important to understand the main factors that affect the speed of WordPress sites and how to overcome these factors. Main factors affecting the loading speed of WordPress sites and their solutions 1. Select web hosting service
The choice of web host plays an important role in site performance. If you choose a low-cost shared hosting plan for a WordPress site, the resources of the server or hosting provider will also be shared with other sites. If there is more traffic from other websites on the shared server, the site will be affected. Solution: before setting up a blog on WordPress, please check the web hosting options \/ company and select the hosting plan as needed. If you have large databases, shared hosting is not the right solution. The best way is to choose a managed WordPress hosting service. Managed WordPress hosting enables optimized server configuration, security configuration, automatic backup and update. Other websites will not affect the loading speed of WordPress on the site. The
2. large capacity image and video uploading with rich image \/ visual content can improve the possibility of visitors to read content on the website, but if the image or video size is large, it can greatly reduce the page loading time. The mistake most text printer users make is, in most cases, to upload images directly to the site from a high-capacity mobile phone or camera. Solution: use some image editing software or image compressor to compress \/ optimize images before uploading them to WordPress media library. This reduces the image size by five times and optimizes WordPress load time. The
Do not upload videos to the site. Video is a heavy file, which will damage the performance of the site. You should upload videos to YouTube or other websites, not to websites. 3. reduce the use of plug-ins and components. WordPress website uses various types of plug-ins and components, providing a wide range of functions and customization options. However, plug-ins and parts sometimes affect the loading speed of word press. Male website owners do not realize that tools that provide more functionality and attractive appearance for websites actually degrade performance. The more plug-ins and widgets a WordPress site uses, the longer it takes to load the required content from the site. The
Solution: view and view all plug-ins installed on the site. Navigate to the inactive plug-in and delete it. Inactive plug-ins will continue to use Co
