If the target customers want to find your website, it is very important to seriously accept SEO (search engine optimization). Some of these are to ensure that your site adheres to proven best practices and keep up-to-date information about Google ranking signals. Google’s page experience update is the latest change, especially on mobile devices, user experience (UX). Understanding what this search algorithm updates and how to properly prepare your site will help you improve your site’s ranking. In this post, we will start by introducing what Google’s page experience update is and what impact it will have on page ranking. We will then provide some suggestions to help you prepare the word press site for this update. Let’s go! The
What is Google Page environment update? Page experience refers to the experience of visitors when they visit your website. These factors include page loading speed, whether all devices can easily use and browse content, whether to load through a secure HTTPS connection, and so on. In short, the web page experience shows how useful a web site can be. At the beginning of this year, Google announced that it would slowly launch the page experience update from June 2021. The purpose of this update is to provide the best UX possible for the site. The
To this end, we will gradually consider the five main page experience signals. This includes core web vitals. CLS (cumulative layout shift) these measures help to monitor site speed and function, and are used to evaluate the first input delay (FID) visual stability measurement of maximum content paint (LCP) interaction. Page experience signals also include: By updating the front-end ads that interfere with the mobile phone, such as \
How to prepare? Now that we have a better understanding of the Google Page experience update, let’s take a look at how to prepare the update on the website. Here are 6 key tips to help you get started: 1. please check the current page experience. It is best to determine the current location before making major changes to the website. A quick way to view a summary of the current page environment is to use Google’s new page environment report in the Google search console. Open the search console and go to page experience from the left menu. The report you are looking for summarizes the UX that visitors have on your site. If you are using Google search console for the first time, you may need to wait a few days before you can start collecting enough data. The
The current report only describes the mobile URL. But it will help you know exactly whether your site currently offers a usable, secure, and secure experience. 2. site performance testing and monitoring loading time are important parts of core web vitals, so fast performance must be provided. Therefore, it is recommended to use tools such as Google pagespeed insights to analyze the current status of the site. ‹ gtmetrix similar
This is another option that works, but we recommend that you use pagespeed insights provided directly by Google. When using these tools, the best thing is to provide specific suggestions to improve the site speed and experience. The
To use pagespeed insights, enter the URL and click the Analyze button. In addition to the total score, you can also find specific metrics in the lab data section, including the items that make up the core performance enhancements. The results page also provides suggestions to improve the loading time. Based on these recommendations, especially when used with page experience report summaries, it is helpful to prepare page experience updates. After implementing the Recommended updates, you can retest your site to ensure that performance has improved significantly. 3. mobile affinity of website confirm that mobile affinity is an important part of page experience update, so it is very important to ensure that the website is displayed and operated correctly on all devices. To do this, you can use Google’s mobile affinity test. The
There are several ways this free tool can help. By default, you can evaluate whether the site is reactive (if you use a formal word press theme, it must be reactive). It also tells you what can be improved. To use it, simply enter the URL in the text field and click the URL test button. When the platform completes the page analysis, it will go to the results screen. Male or female wants the page to be displayed as \
You can also view mobile usability reports in the Google search console. This page will tell you all the errors that currently exist. It also lists the number of valid pages on your site. 4. use heat maps to accurately find availability problems. If you are not familiar with concepts, you can use heat maps to determine where and how visitors interact with the page. Easily find problem areas where users often encounter problems. You can then use this information to improve your site’s design and overall experience. The
One of the popular thermal mapping tools available for this purpose is crazy egg. To use the tool, enter the URL and click show my heat map. You will be prompted to log in to Google or create an account with an email address and purchase the fee. You can also use hotjar as an alternative. This is an advanced tool, but a free trial version is available. After you create an account, you can install the hotjar word press plug-in. If enabled on the site, you can enter the hotjar ID that was granted when the account was created. You can then view the site’s heat map on the hotjar dashboard. The
Using these heatmaps, users can see where the page scrolls and the most clicked elements before leaving the page. This insight may help to identify the best locations on the site to optimize and areas that can contribute to reducing overall UX. 5. ensure that the website has an updated SSL certificate. Putting website security first is not just to protect your business and customer data. It can also help improve SEO. In addition to the core web vitals, Google also includes security issues and Hypertext Transfer Protocol Security (HTTPS) in the page experience ranking signal. Therefore, it is recommended that you check that the SSL certificate is valid and up-to-date to prepare for this update. The
The fastest and easiest way is to choose a browser
I am visiting the website. Enter the URL in the address bar and make sure the lock icon appears before the URL. Male clicking it must display the certificate (valid). However, if it is marked as \