If your website does not quickly load for the visitors, then you miss the sales opportunity. In fact, every second in your website, your conversion rate will be reduced by 7% -this is the loss of many customers!
Focusing on the speed of the website is worthy of effort, but it is not necessarily time -consuming or difficult. Let’s take a look at several methods that can optimize the Woocommerce store.
1. Compress your product picture
The picture is some \”heaviest\” website files, so they will have a significant impact on the speed of the website. The more times you compress the image, the faster the page loaded. However, of course, you don’t want to sacrifice quality. The key is appropriate image compression and optimization. There are some tips here:
- Save the image in the correct format. JPEG is usually a way to go!
- Adjust the image size before uploading the image to WordPress.
- Compressed the image before uploading the image to WordPress.
For more details, please check the image optimization of the image optimization of WooCommerce.
Do you want to skip all these steps? Jetpack’s CDN processing image optimization for you, so you can let go completely.
2. Use content delivery network
Content delivery network (CDN) is a server network that is strategically distributed around the world. It can reduce the pressure of your host by ing images, videos and other assets through your own network and providing services through your own network.
This is particularly useful for international stores. Suppose your website server is located in Seattle, Washington, but your client is located in the UK, China and South Africa. Usually, no matter where the shoppers are, your host will load your website from Seattle. But CDN has loaded your store from the nearest server
every customer . This means that no matter where they are, all visitors can quickly load everything.
The content delivery network is usually difficult to set, but the WordPress CDN provided by JetPack is as simple as installing a plug -in -and it is completely free! Although Jetpack is not a complete site CDN, it handles images,Video, CSS, and Static JavaScript file -are the largest violations in the speed of the site.
3. Implement delay loading
If there are many images in a page, browser, browser, browser Usually, each image must be loaded -even the image below the visible area of \u200b\u200bthe screen -then the website visitors can view the page. The more images you have, the longer you need.
The delay loading speeds up. Use delay loading, and the image will only be loaded when the site visitors rolled to view the image. Customers can view your products and pages faster, and you will get more sales in the end.
Jetpack provides free delay loading images and provides a smooth and uninterrupted experience for your customers.
4. Accelerate your video
Video files are even heavier than images. By hosting them to third parties (such as YouTube or Vimeo), you can reduce the weight of these files. But with the emergence of these third parties, costs, advertising and competitive videos can attract shoppers to other stores.
But Jetpack video hosting solves all these problems. Embeds high -speed and high -quality videos in your posts and pages without any advertising or third -party brands. Now, you can share your product videos without having to worry about reducing your website speed.
5. Reduce the number of plug -ins on your website
You install it. The more plug -ins, the more you need to worry about security vulnerabilities, time -consuming maintenance and performance decline.
Every time someone visits your website, their browser sends a request to your server and then returns to their browser. The more active plugins, the more requests, and the more work to do before the browser is loaded.
Therefore, please get rid of any plug -in you do not use and choose to provide plug -in with multiple functions as much as possible. Jetpack is a good example -it integrates safety, speed, marketing and design functions!
6. Add cache
Each time someone loads your online store, their browsers will all data from your website, which may take some time. But when you cache, their browser will save the copy of your content so that when they visit the next visit, your website will load faster.
Many hosting service providers provide cache at the server level, But there are also WordPress plugins, such as WP Super Cache, which can deal with this problem for you.
7. Accelerate your woocommerce search function In order to make customers satisfy, you, you, you Let them find what they are looking for as much as possible. The more products you have, the more difficult it may be. Jetpack Search provides you with a fast and effective search function. It is both powerful and flexible and shows the results of highly related results to your shoppers. They can be filtered according to categories, labels, and dates, and obtain real -time and instant results without re -loading the page. Learn more information about the search of e -commerce websites.
8. Consider hosting upgrade
The host you choose plays an important role in loading your website. For example, when you create a shared host account, allocated to your resources (such as memory, bandwidth, and RAM) allocated between all sites on the server. If the traffic of any of the websites suddenly increases, they may exhaust the remaining resources to slow down your store.
Select a console that limits the number of sites they own on each server. Or consider buying a VPS plan or special server, you can access more resources in it. Consider moving? Jetpack recommends these hosts, Jetpack Backup makes your WordPress migration easier. 9. Update everything
All aspects of the update site are not just an important security consideration; it is also important for speed. Make sure the corepress core and your theme and plug -in are always updated to the latest version.
For the sake of convenience, you can turn on the automatic update function through Jetpack, and you can no longer worry about it!
Increase speed and increase sales
Speed \u200b\u200bis very important for online stores, especially when you attract customers from all over the world. Even if the loading time is slightly improved, it will help you reduce the jump rate, increase the conversion rate, and improve the search engine ranking.
But this is not necessarily difficult. Jetpack provides a set of speed tools, you have noThese tools can be activated by complex code. View all the functions of all accelerated WOOCOMMERCE stores in JetPack.