If it is properly implemented, cross -sales may be one of the best ways to increase e -commerce income.
Almost all types of e -commerce business can benefit from cross -sales. However, few people really use it to increase sales and increase the company’s income.
Therefore, if you use Woocommerce and try to find cross -selling, we will support you. This blog contains the complete decomposition of cross -sales concepts and why you should use this sales technology on your website. The most important thing is that we will show you how to implement some most popular Woocommerce cross -sales methods. let’s start!
What is the actual meaning of cross -selling in e -commerce?
Cross -selling refers to the process of retailer with the process of providing customers in addition to the main product selection, but also providing customers that they think they are supplemented or supplemented.
Simply put, cross -sales is a marketing strategy that involves additional products to the target market. If it is successfully executed, cross -sales can significantly increase the sales and income of e -commerce stores.
If you do not know the working principle of cross -sales, there is an example here. When you add a product to the shopping cart in Amazon in the top multi -supplier market, you often see the content of the following figure. This is actually a cross -selling method. When you already buy a product, Amazon will push other related products.
What is the difference between adding and cross -sales? One of the most common confusions we heard from the new e -commerce enterprises is \”What is the difference between cross -sales and additional sales?\” In this section, we will introduce the meaning of each term and explain the meaning of each term and explain the explanation When and how to use them to increase online sales.
Cross -sales and additional salesSimilar concepts. The main difference between cross -sales and additional sales is that when cross -selling occurs when you provide products or services that you purchase products or services you purchase Time.
At first glance, the difference between cross -sales and additional sales may look delicate, but it can have a great impact on the sales strategy of WooCommerce. Adding sales requires you to persuade people to buy more expensive products; on the other hand, you can cross -sell products at any price.
Assuming you sell mobile phones in e -commerce. You can provide your customers with services from functional mobile phones to smartphones at a higher price. This is sold up. On the other hand, if you sell smartphones, you can cleverly promote visitors to sell headphones at the same time to obtain a better mobile phone music experience.
The benefits of the sales of WooCommerce CCCC Cross sales, that is, in your main main sales Promoting complementary products next to the product is a common tool for improving the value of the average order. It is effective because it is allowed to provide services to other products other than their main purchases when the customer is considering purchasing and owning an open wallet. In 2006, Amazon CEO Jeff Bezos revealed that 35% of Amazon’s sales were the direct result of cross -sales.
It is also very easy to implement cross -selling for e -commerce stores supported by Woocommerce. So there is no reason not to use it.
Picture Source: ShiproCket
The following is the main benefit of the cross-selling of WooCommerce-

Provide an opportunity to add more expensive models, and provide upgrades to products that customers may buy anyway.
It allows you to show the products related to the customer currently viewing or buying from you (This is much easier for them to search for them). According to Forrester’s Sucharita Kodali, products recommend an average of 10-30%of e-commerce business revenue.
- You can promote sales by providing supplementary accessories that may be required with the main products you purchased.
- In general, there is no reason not to use cross -selling in the Woocommerce store.
How to cross sales products in the Woocommerce store
Now you know that cross -selling sales now Benefits. It’s time to show you some effective WOOCOMMERce cross -selling methods. Some cross -selling methods can also be completed using standard WOOCOMMERCE functions. For other advanced methods, we will use a plug -in called Iconicwp Sales Booster. You can also try other similar plugins. 1. Cross sales related products in Woocommerce Display related products is a good way to cross sales products on Woocommerce. In addition, it can only use the Woocommerce plugin itself. For this reason, first, navigation to product \u0026 gt; all products.
Click
Edit
products to add cross -selling products.

现在向下滚动到 Product Data , then click Linked Products
. Here, you will be able to add your related products to the
After adding related products, you must update the product. Now, when you add the product to the shopping cart and visit the shopping cart page, you should display related products.
2. Use label and category to set woocommerce related products
woocommerCE also supports cross -sales based on product categories and labels. To this end, you must visit the product editing page again.
After you, you can update the category and label from the sidebar.
Now you should see related products on your updated product page. However, it is impossible to display specific related products in this way, because WooCommerce will randomly display the product according to your category and labels.
3. For you The store enables \”Customers to buy …\” function
For this method and the rest, we will use third -party plug -ins. As a cross -selling method, \”customers have also purchased\” is a very effective method because it can also be used as a sales certificate and the trust of customers. It is very effective to use this cross -selling method on the shopping car page. You have the opportunity to push some additional products to the customers who have purchased. To add this function, first, install iconicwp sales booster. After installing and activating the plug -in-
Navigation to
Now the editor needs to add an option product.
, roll down to
Product Data
. You can now add a product to the \”
Add to the shopping cart\”
to display in the \”Customer Buy\” option.
Now, when the product is added to the shopping cart, the customer will see the following options on the shopping car page.
4. 4.. In your WOOCOMMERCE store, \”buying frequently …\”
\”Frequent purchase\” is one of the most popular cross -selling methods. It is used for all popular e -commerce platforms. You can also use iconicwp sales boosteR add this function.
For this reason, first access the editing page of the product to be added to the product, in the same way, we do it in the above method. After, roll to Product Data and click Sales Booster
option.
After adding the product, click the update and save the change. Cross -selling products will be displayed on the product page.
5. Add cross -selling products on the Woocommerce checkout page
When your user has promised to buy a product, this is a push to push related supplementary products The best chance.
To add this function to your management instrument board, click
Sales Booster \u0026 gt; after Checkout
Click
Add new
. Now you will see three different tabs, including Product (s)
,
Offer And Customize
option.
Product
tab allows you to choose a specific product to add cross -selling on the checkout page. You can display cross -selling products of all products or specific products.
In the \” quotation \” tab, you can add cross -selling products. You can also define the percentage or amount of quotation.
In the next tab, you can customize the design and text of the quotation.
The common question answers of cross -sales and additional sales of woocommerce
Now, we want We usually find that our audience will askthese questions.
What is the cross sales in woocommerce?
Is cross -sales applied to multiple supplier markets?
According to Jeff Bessos, the founder and CEO of Amazon, up to 35% of Amazon’s sales are the direct result of cross -sales! This just indicates that cross -sales is indeed effective.
Is there any difference between cross -sales and additional sales in WooCommerce? Yes. Although cross -selling and additional sales are very similar in terms of goals, they are different in application. Cross -sales refers to the complementary product you recommend the initial products you are interested in with customers. On the other hand, sales involving the high -priced version that they are interested in buying they are already interested in buying.
A simple example of cross -selling is that when you buy a burger bag at McDonald’s, the cashier asked if you still want to buy fried fries or drinks? Once the customer is purchased, they are more inclined to make another purchase.
Why choose cross -selling in the Woocommerce market
Woocommerce is the best e -commerce platform for WordPress. The biggest advantage of Woocommerce is that it provides business owners with the freedom and flexibility of establishing its own e -commerce store from scratch. You can even use Woocommerce to create a multi -supplier market, such as Amazon, EBAY, AliExpress or Etsy, which is more beneficial to ordinary e -commerce. If you have not yet created a multi -supplier market, you should definitely consider it. It is very easy to use the WoOocommerce market to create a market. You also need Dokan multi -supplier plug -in.
The multi -supplier market has unique characteristics and requirements, and is not always similar to conventional e -commerce. They have multiple sellers selling their products on one website. For the same reason, they also need multiple sources to increase sales in the store. Therefore, for the owner of the multi -supplier market, the introduction of more intelligent methods to promote and sell products becomes more and more important, which can be completed by cross -sales.
Even if you look at the popular e -commerce market like Amazon, you will see many cross -sales efforts.
As e -commerce giants use it to promote sales, now you must understand the importance of cross -sales, especially for multi -seller electronics Business website.
The benefits of cross -sales are obvious. It allows you Customers buy more products from you and help you get more income. If you are currently conducting cross -selling in a specific way, but only the average result is obtained, then it is time to follow the cross -selling method we showed in this tutorial. Through comprehensive efforts, you can create a seamless cross -selling experience to allow your customers to patronize again.
We hope you like this post about how to apply WooCommerce to your e -commerce store. We are convinced that you can quickly and smoothly increase sales with these strategies. More importantly, as long as you have a little creativity, you should be able to formulate cross -selling strategies suitable for your overall online business plan.
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