Regular income. monthly income. Passive income. Continuousness. subscription. All these labels represent the same goal -the basis for the business income of monthly receipts.
But no matter what you call it, you can get paid every month without having to make new sales. It feels great.
The advantages of regular income methods for your business inspired the entire industry.
The following are some benefits:
The revenue benchmark for reaching your bank account before you win a new customer.
Customers who are subscribing mode maintain their loyalty time.
Regular customers have higher life cycle value.
Regular customers are more likely to recommend.
Subscribe to better serve customers by saving time and reducing the energy required for purchase.
There is no doubt that almost every company can create a series of products or services that can be purchased by subscribing. The monthly payment model can be used to sell everything from software to ingot, coffee to clothes, medical care services to car maintenance.
There are two main success in subscribing business, product or service Challenge:
Persuading your customers to subscribe to them is more suitable for them than one -time purchase.
Create a system to sell and process subscriptions.
Fortunately, WooCommerce solves the second challenge by providing a customized solution that is perfectly integrated with your online store.
Woocommerce subscription extension
Using woocommerce subscription, you can create a business model that brings regular income. This revenue flow can appear at any frequency that suits you and your customers. You can charge fees every week, monthly, every year, or with custom interval suitable for your unique business model.
For food -based sales of coffee, yogurt or cooked online stores, the weekly model may be the most attractive. For other companies, it will be more meaningful to subscribe for monthly or even year -on -year. It does not matter if the product is entity, the number is or the service -based; the Woocommerce subscription will support your regular income plan.
You can also set it to support more special circumstance Consumerors are charged by order. Moreover, the extension includes a notification of built -in e -mail, so you and your customers always know when to deal with payment and when to charge new fees.
Woocommerce subscription example
NOBLEEREE COFFEE uses the subscription mode to provide customers with a way to enjoy coffee without remembering supplementary supply.
This is the product page on the Nobletree website. If you want to check a way of working in this extension, select an option in each drop -down menu. When you do this, you will see NOBLEEE with four ways to buy coffee beans -weekly, every two weeks, monthly or only once.
You will also notice that they provide 20% discount for anyone who selects one of the three subscription options. Why provide discounts? Because NObletree understands the benefits of subscribing business models, including those listed at the beginning of this article. Therefore, they tried to persuade customers to choose to subscribe instead of buying in a single purchase.
The subscriber can save money from each order It costs far more than one sex buyer.
How to sell your subscription business to customers
Another challenge to start the business subscription component is far greater than to figure out how to implement the technology on your website. WooCommerce subscription extension is responsible for handling this. But how do you successfully sell your subscription products or services to your customers?
The following is several methods that inspire your customers to choose regular payment options instead of purchased at one time:
Provide registration discounts like NObletree.
Provide free trials and renew it later in the form of paying subscriptions.
New subscribers who are selected only within the given time period to create his nature.
Create a sense of urgency by restricting the window that people can join.
Provide free gifts for each new member.
The creation of a monthly club product can only access unique projects by subscribers.
Special coupons that are applicable to your monthly subscriber onlyEssence
Create VIP activities only available for subscribers, such as celebrity appearance or party.
Provide additional customer service options.
Subscription contains additional benefits that cannot be obtained at one time.
There are many strategies to choose to motivate customers to register your subscription. Combining these with technology and using WoOOCOMMERCE to subscribe to expand it to support it. Nothing can prevent you from creating regular income for your online store!
What if you want a more flexible subscription business?
However, there are some restrictions, you can learn more in the subscription use case here. The first subscription box suitable for multiple products. This will complicate your inventory and other back -end support processes.
However, if you need more subscription flexibility, you can get it through two other extensions.
All products extended by Woocommerce subscribed to allow customers to choose one -time or subscribe to buy products. Nobletree used it in the previous example.
Product bundling extension allows you and your customers to group the product with various combinations and get binding discounts.
Through its various extensions, Woocommerce provides you with the flexibility required to adapt to your unique subscription business model.
How to use a service -based business using the subscription mode?
If your company provides services instead of products, such as spine massage therapy, lawn care or pest control services, you can also use subscription business model. In fact, in many aspects, it is easier than product -based business.
Subscribe to the extension through WoOOCOMMERCE, you can provide your service provided monthly, double -month or annual subscriptions for monthly, double -month or annual subscriptions Essence This provides a stable revenue flow, even in your non -busy season. For example, assuming that a pest control enterprise usually charges $ 200 to ordinary customers, and customers usually require 3 services a year. Each customer is $ 600.
But you must want customers to be with you. Every time you serve them may be the last time. They may choose not to call you for the third time.
If you can subscribe to them a little lower than typical one -time costs for them, in the long run, you can make more money. At $ 600 per year, you can provide an option of $ 45 per month. This provides you with a guaranteed income of $ 540 per year. Moreover, every time you serve their home, you can still provide them with upgrade and additional sales.
The subscription method can be easier to establish long -term relationships with more customers. How to set woocommerce subscription
Purchase and install Woocommerce subscription.
In your WordPress dashboard, navigation to
WooCommerce → Product → Add the product.
In the
product data , select Simple subscription
or
variable subscription. Understand more information about variable products. Setting subscription clauses, such as price, billing interval and term, length, registration fee and trial period. For example, you can charge a fee of $ 9.99 a month for 12 months and provide a free trial period for 14 days. Add other product details, such as inventory and transportation information.
Click in the upper right corner of the page
Release
.
Variable subscription allows you to provide choices for customers. For example, if you sell coffee bean subscriptions, you may provide medium and large bags. Or, if you sell toy subscription boxes, your customers can choose between the target age.
对于每个变体，您可以设置唯一的注册费、试用期、重复价格、 Period and subscription period. No matter what product or service you sell, this allows you to create a unique discount! To understand more information about settings and subscription products, please read our guidelines for subscribing store managers.
Start your subscription business as soon as possible
The extra value brought by regular income to your online store means you lose potential income every day because you have no subscription model. So start today!
Your primary task is to find out which products and services are the most effective.Narcissable, don’t immediately dispel any thoughts.You may be surprised to find some companies that have achieved success in the subscription model.
View some creative methods of subscribing by the company in the Woocommerce display.
In your WordPress dashboard, navigation to 