As we understand the impact of the environment on the clothing industry more, many online retailers are cleaning up Their manufacturing practice makes it more moral and sustainable. As far as the World Wildlife Foundation (WWF) is concerned, treating the earth is the first, and has been promoting their initiative since then. They are not different from e -commerce recently, which reflects their dedication to promoting environmental protection choices, which is due to the carefully designed products and the same excellent online store.
Not just a shop
Jason Liebenberg is the creative director of Tenzing Agency, a team of building the World Nature Foundation Store. \”Like all contemporary non -governmental organizations, the World Nature Foundation faces challenges in terms of funds,\” Jason said. \”In the past, people would simply donate, and now they expect the return to the satisfaction brought by donations for public welfare.\” 
[ 123] For this reason, the World Wildlife Foundation launched a technical clothing project, which is a high -tech and very popular clothing that meets its supporters and the entire environmental needs. Promoting opportunities for environmental protection and sustainable development goals. Each sales of jackets are used to fund the initiative of the World Nature Foundation.
By developing a single product, that is, the Black Leopard jacket for men, women and children. WWF can improve product design to adapt to the lifestyle and taste of their community. From fabric to manufacturing, everything must meet their strict requirements on quality and sustainability.
According to their directory, their manufacturing partners are the leaders of the South African clothing industry, and their factories have an impressive sustainable development certificate, such as solar factories, water -saving technology and low energy consumption lighting. In fact, they have recently won lean performance improvement awards issued by the Ministry of Trade and Industry of South Africa and the Kaipu clothing and textile clusters.
Design to start
Despite The World Nature Foundation has a history of nearly 60 years, but Jason and his team decided to regard this e -commerce project as a mature start -up company, not one of the existing digital assets of WWF. 
Only providedA product does bring a series of unique challenges. According to Jason, the MVP method is an extreme version used by most e -commerce startups. \”In order to make it play, we must effectively use the WWF brand, and use strategic stories to tell and people -oriented marketing technology to ensure that the marketing of stores can be exposed to the most likely to access and purchase stores.\” [123 123 ]
The launch method also decided to use the highly scalable Woocommerce and WordPress combination, because the WWF store plans to expand its product line and prepare to promote it globally, which will use millions of people to use the store globally globally.
\”We need to use a platform to enable us It may be a multi -site network, \”Jason said. \”Woocommerce and WordPress are meaningful because they have the function of opening the box and allowing us to develop as many custom functions as possible in the future -in terms of Woocommerce, the possibility of custom function is almost endless endless endless end of\”.
Woocommerce and wordpress is meaningful because they have the function The custom function.
Created for fast checkout
Tenzing Agency recently added an independent digital media institution, Hoorah, to improve Hoorah’s e -commerce products through innovative back -end development methods, thereby Realize important business integration with product performance and distribution networks.
Jason and his team to customize the development theme from scratch to meet the needs of the project. \”From the perspective of design and UI, our studio is very focused, so after Sketch and Marvel conducted a large number of user research and prototype design for about three weeks, we started development.\” Through them through them through them Studies, they found that almost all WWF customers and supporters will shop on the website through their mobile devices. Make sure that the theme is lightweight and does not load any unnecessary modules and page builder scripts. These are the burden of many third -party themes, which is definitely the key. They also limited the number of plug -in they used, onlyLimited to the following: Jetpack, optimize the necessary tool for WordPress.
Support SVG to ensure safety and simple SVG processing to ensure the definition of retina and non -visual retinal display.
Advanced self -defined field Pro surpassing standards can be used by fields and the editors that are obtained to see to support the content required by the WWF store.
- Woocommerce print invoice and packing order, and use the custom template to send in order email to create a clear and concise invoice for customers.
Ultimate Member Pro and WWF’s large companies support network connection. Ultimate Member provides a simple and fast solution that can order new user groups with predefined conditions for corporate customers.
Custom Aramex Shipping Integration Management and Aramex’s partnership to hold inventory and distribute directly from its warehouse. This custom integration is integrated in their system to record sales, create a transportation order and send orders out.
Be better
Since they have established the foundation of success, Jason believes that the store of the World Wildlife Foundation will be able to expand the scale And development to adapt to new markets and products. Even now, they are still implementing change to improve their experience and better meet the needs of non -profit organizations.
\”It turns out that the strategic method of simplifying CTA and key news transmission on customers on the website shopping on the website The process was successful, \”Jason said. \”We understand that although the customer does understand the sales profit of each Black Leopard jacket will help WWF funding various plans, they want personal allocation of purchasing profits. Before the shopper adds the product to their shopping basket, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets, we are in their shopping baskets. After adding the \”Which plan do you value the most\” drop -down options on the product page, the growth of sales is obvious. \” Nevertheless, the part of his favorite team is The global stage affects sustainable clothing manufacturing. \”This is very exciting for us. From end to end manufacturing process to the logistics of express companies, we have learned a lot.\”