It is a big thing to repair the old car. Also art! Created by those who have the ability to protect the inheritance.
Pagoda Classics is a car repair and renovation company headquartered in Croatia. With more than 25 years of experience and more than 150 renovation vehicles, they have become synonymous with passion and individualism and perfection. CEO Karlo Beštak and his technical team are dedicated to to achieve to restore classic cars to the highest state than new cars.
As an agency responsible for the establishment of a website, our job is to convey this information to the world, and for their customers Create the best online experience. solution? Woocommerce matches the customized photos and video content.
The power of video and photos in e -commerce
As part of the design, the video is used as a background visual effect, and it is also used as an on -demand video. s story.
On the other hand, the photo is used to depict the individual cars sold. They can upload with 4K or higher resolution, so users can view the new product in detail. Seeing the price of these babies up to 500,000 euros, it is necessary to show every corner and gap of the vehicle to the potential customers.
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The video dominates the Internet. It can help you improve search rankings, attract customers, and increase conversion rate: 85% of users with up to 85% are more likely to buy after watching product videos.
The video performs well on all devices, making it more user -centric, but it is still one of the least used e -commerce strategies. There are many reasons, from overwhelming preliminary production processes, very expensive equipment and huge producers until the complex post -production software.
Of course, anyoneYou can shoot videos on the iPhone, and in some cases, this quality level is acceptable. But for the classics of the pagoda, professional quality is necessary.
Video
being ruled the Internet. It can help you improve search rankings, attract customers and increase conversion rates.
Looking for the best shooting location Pagoda classics has two wishes for this video: epic drone lens and magnificent rugged scenery. Neuralab is fortunate to have a beautiful environment and rich team in Croatia. The most important thing is that we have Paggian. Over the years, the island has become the first choice for European car ads. Some of its landscapes look like the surface of the moon, so it is easy to choose a shooting location.
When we figured out the skeleton of the video, we decided to open the original sequence of the original sequence in 30 seconds, and then the story behind the company.
Location reconnaissance is performed through Google Maps and Street Views. We traveled every corner of the road, determined the location we wanted to shoot, and what equipment used to shoot the photos we needed. All licenses (shooting+drone flight on national roads) have been obtained, and we are going to produce on the spot.
The key production asset of this video is B-ROLL. In order to obtain a wider range of applications, we have used universal sections, sliders, three tripods, durians and drones. All audio is recorded on the spot with a shotgun microphone. Seeing that we filmed in December, it was short during the day. A suitable
shooting list It is essential to not waste any time. We started shooting from the sunrise on the ferry and ended on the sunset on the other side of the island.
The most time spent in the post -production is color matching and coloring, because everything is taken with 5 different cameras, each camera has its own itself Color science. The uniform appearance must be achieved throughout the video. Especially because this will be a complex part of the homepage design. We cooperate closely with our design team and follow brand standards. The editing itself follows our long -tested editing style: fast, attractive and narrative.
Before exporting, the file format and codec we use to consult our developers. Video may drag the page load time, so the balance of quality and size is very good. All in all, we spent 113 production hours to deliver the final version and are ready to share with the world.
The importance of good product photography
Although the camera is supreme in terms of conversion rate and brand awareness, the photo is still important in every good e -commerce store. effect. They grabbed and captured the user’s attention. For Pagoda Classics, we have two goals, about creating photos: conceived and making high -quality photos. These photos are first used as part of the website design part Secondly used as product photos of the inventory list.
Our task is to shoot three unique and completely different cars:
For Alpha Rome Olia, our goal is the rural environment. It’s a bit like a rural club, there are horses, and there are many green plants. Julia was painted with an unusual blue
color , so we want to
to emphasize
and use old -fashioned lenses to reproduce the retro appearance.
For Alpha Romeo 1900C, we want some sturdy, post -world ending things, a lot of cold concrete and warm
color golden sun sun. All this helps to highlight the simple and radical lines of the car.
Mercedes on the other side exudes luxury and luxury. For this amazing convertible, we chose a place in the center of Sagulb, located in front of the art gallery built in the late 1900s. It provides us with an excellent background of car nostalgic appearance.
Before taking the photo, we consulted our design team to determine which motivation and composition of the internal implementation of the website design itself. Finally, we also use photos and static photos in the video to achieve attractive appearance and smooth user experience.
Our second goal is to consult with pagoda classics content creators on car photography , So that they can take and release first -class photos by themselves. The result is very good! We are lucky enough to meet a proficient customer who is eager to learn and develop into a leading company in all areas they provided. They easily handled the photo production, and recently added toAll the photos of the inventory list were taken and edited by them.
Caring car experience Create custom content for Pagoda Classics to be stimulated and challenged! We like to watch these epic classic cars closely and try to convey the story of the company to potential customers. We feel that the content of the production has beautified this Woocommerce project. Woocommerce is the best solution for the project because it has customized framework, REST API, and it is one of the best platforms for customizing theme (user interaction) development in the industry. In addition, reports and analysis are easy -built -in reporting tools make a large number of statistics at a glance. In addition, WooCommerce is seamlessly integrated with Facetwp, Searchwp, and membership plug -ins, which is a good combination for our customers and the most important end users.
What about the customer? This sentence from the clutch.co comments illustrates everything: \”Neuralab’s random method, timely delivery, and honest project leaders have made significant contributions to our satisfaction.\”
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[ [ [ [ [ [ [ [ [ [ [ [ [ [ [ [ [ [ [ [ [ [ 123] For more detailed information about the construction of the site, see Pagoda Classics in WooCommerce display.
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