Social media is the gold mine of business opportunities, so various brands try to propose unique and unique and uniqueness Creative marketing activities to help expand its brand influence. This eight inspiring social media activities list can help you improve marketing plans and build your brand.
Whether we like it or not, social media is an important part of our lives. This is a digital city, and people from all over the world are citizens. We use it for communication and entertainment, and because of its global influence and accessibility, we are used as a commercial center.
Naturally, social media is the gold mine of each enterprise. Earlier this year, there were nearly 4. billion users on social media, and the average user came from seven different social media platforms.
If you have any business consciousness, then you will drool when you think of habitual methods such as social media and other habitual ways. However, you may ignore the difficulty of getting reasonable attention in social media.
Social media need continuous planning and careful design strategies. These strategies should be consistent and closely through consistency and closely Market research is implemented. Naturally, everything on social media is a gambling, because the view of the digital public can change from a sunny day to a monsoon, only a few tweets or controversial Instagram stories.
In order to solve this problem, you need a reasonable social media event to promote your business development.
What is social media activities?
Social media activities are attempts to increase business prospects through social media. They are usually planned, and they are targeted at specific audiences, and they have the goals they should achieve.
You can carry out social media activities through a variety of creative ways. However, if you are in a state of losing money or just startups in the industry, we will help you by providing eight kinds of inspiring social media activities. These activities will be successful on different social media channels.
So, prepare your team and your notes, let us study it in depth.
You can learn 8 successful social media activities
1. ZOOM’s background competition
Let social mediaOne of the ways to play a role in physical activity are participation. Wait, scrape it. Participation is the only factor that can play a role in your social media activities. But how can you break business specifications and quickly promote more customer participation? As early as 2020 ZOOM’s virtual background competition is a good example.
As early as 2020, online meetings, courses and seminars were widely held through video conference tools ZOOM. As ZOOM is becoming more and more popular, the annual meeting records are more than 3.3 trillion minutes, and they aim to increase brand awareness by organizing competitions.
The user’s task is to upload videos or photos of their background. Three lucky winners have received brand and personalized rewards.
Key points: The game is an excellent unity of your customers Way. If people like one thing, it is an opportunity to enjoy fun in ordinary, and can create something exciting in normal video conferences. This is a good way to interact with your community and expand your influence scope. middle.
2. Apple’s #Shotoniphone Apple shows the world’s marketing genius to the world through the #Shotoniphone event.
This idea is very simple. Apple encourages its customers to take pictures with iPhone and publish it to social media. Through this simple encouragement behavior, 16 million posts have been released. Considering that Apple has hardly paid a penny for this event, this is a great degree of participation, and the reason why it works is because Apple has experienced 90% of the brand reservation rate.
Key points:
The content generated by the user is self -sufficient, cost -effective, and can establish a community consciousness. The content generated by users is hiring your customers for free marketing. They have no problem about it because it shows the quality of the product and gets fun from the activity. This is a method suitable for all cylinders. Apple shows how perfect this is.
3. Oreoscope Its essence part. People will do this subconsciously, because the buzzing sounds are always the trend, so you should follow the trend correctly as an enterprise. Oreo uses their Oreooscope as an example to explain this, it imitatesPeople are obsessed with constellations. Oreooscope can analyze customers participating, and provide them with individual analysis and Oreo products they can cough and contact. This is a good example. You can read the current trend of customers elsewhere and try to reflect them in your advertising series so that they can be easily affected and try.
Key points:
Follow the trend. Focusing on the trend will also make you trend. This is a simple concept, but people in social media are satisfied with a little fun. They will also notice that your company is paying close attention to them, so customers will definitely appreciate the fact that you participate in their small activities in their own way. In addition, this also shows that personalization is always a good way to attract people, because if people like one thing, it is to try to understand themselves. So why don’t you need Oreo?
4. Dove of the #paSStheCrown Dove has always been from our memories, Dove has always been always, and DOVE has been always always has always been on the notes, DOVE has always been always, and DOVE has been always always has always been on our notes, DOVE has always been always, and DOVE has been always always has always been on our notes, DOVE has always been always, and DOVE has been always always has always been on our notes, DOVE has always been always, and DOVE has been always always has always been on the notes, DOVE has always been always, and DOVE has always been always on our notes. It is a model of social marketing plan. The way they expose existing customers and new customers to some extent is unparalleled. This is still reflected in one of their recent activities,#PasstheCrown Movement. When DOVE found that more and more women felt unsafe about natural hair, they had the idea of \u200b\u200bcooperating with Color of Change, the National Urban Alliance and the Western Center to create a social media trend , Encourage customers to share their hair care stories.
Points:
tolerance and encouragement can establish the loyalty of customers. Because DOVE is a personal care and sanitary brand, encouraging their customer groups to be more confident in their physical image is the correct appeal to improve their morale. Reasons for spreading messages on the way.
5. Zalando’s styleDay Friday
The popularity has changed the popularization of our all of us. Life. We were trapped at home, unable to go to school, unable to go to school, or even go out. In addition to the health risks brought about, this also means that we cannot show off our fashion fit for a long time. For those who are keen to make a good T -shirt, this will be a tragedy of Greek. European fashion brand ZALANDO provides #styledaYfriday to save the dark day in the history of fashion. Zalando encourages followers and customers to dress up at home and publish it on social media. The theme changes every week. Customers, employees, and influential big people have participated in this activity. It is an interesting way to keep clothes wear during this period. Points: Give your audience something to look forward to. An incident always excites people, especially when it involves their happiness. Zalando does not only do with encouragement. But they have established a strong community consciousness. In some ways, this is a treatment for their customers, so this is a good way to keep in touch with customers during difficult times.
6. Casper’s sleep channel Casper is a mattress company, it it, it, it I know when it will strike and how to strike. You will not hear a lot of marketing activities containing audio content, but Casper is an exception because they have released a list of playbacks aimed at enhancing sleep.
It is naturally marketing on common platforms such as Twitter, Instagram, and Facebook. However, Casper has also spread the word on Spotify, and it can also be considered a social media platform. Key points: We must have creativity and find your niche. Customers appreciate unique activities, which they have never seen before. Casper knows that the competition of breaking into crowded is not worthy of trouble, nor will it bring any results. Therefore, by creating some unique things that are consistent with their brand theme. They can build a unique brand voice and what really makes them different.
7. Gifts of Coors Light
Sometimes everyone needs a can beer of beer beer Essence If you are a brewing and beer company, you can observe the market by yourself when you need it more than ever. Back to 2020, the epidemic has just begun, and people need to be more exciting than ever. Therefore, COORS LIGHT announced on social media that #Coulduseabeer beer is needed nationwide.
This label is completely explosive. Anyone who uses this tag can get six cans of their own beer for free. That’s it, it is distributedMore than 500,000 bottles of beer. Key points: Understanding your market is essential to your brand voice. As a brand, you have a responsibility to keep paying attention to your market to prevent your products often need your products. This establishes a kind of empathy and humanity that customers can deeply appreciate. Therefore, gifts are not always a bad thing, and patting your shoulders can only be a win -win situation.
8. Tomfoolery of Weetabix
Weetabix adventure at 2021 tried on Twitter Attract its followers. They announced their partnerships with Heinz Beans and posted a photo of their signature dishes that they co -produced.
This not only confuses followers, but also participate in it. Regardless of the truth of the matter, they are talking about it and even trying this combination. People’s curiosity will eventually defeat them, so if they do well, it is a genius to try to eliminate their curiosity.
Key points:
Stupid is reward. On the surface, establishing a partnership relationship with other companies sounds a bad idea. Well, it is true, but if you know your brand cognition and the Internet is humorous, then careful mixing all components may produce attractive results. What is important here is that you have to recognize fun and know how to become interesting without excessive. After all, nothing can cause more people to talk more than a little stupid.
Tools for improving social media activities
If you want a successful activity activity You will need to help you complete your daily work. A dedicated professional team is not enough. In the fast -paced social media world, you will need all automated functions that can have.
Pixel
If you want your social media activities to succeed, you will need first -class graphics and visual effects. When we talk about vision and graphics, there is no better place than Pixelixe. Pixelixe provides everything you want in graphics automation tools -image editors, built -in templates, endless icons, collaboration and design collectors, which aims to save you the burden of adjusting the size of the graphic for different platforms. In addition, if you want to improve productivity, pixelixe is a good tool, and itNo department can lack. Pixelixe promises to improve your social media activities. Text Flame
Generally speaking, you will be in a hurry when dealing with social media. When carrying out activities to gain more influence, the pressure you may bear may affect you and your business. Text Blaze is a simple solution. Text Blaze allows you to save sentences, paragraphs and even the entire email and enter shortcuts for it.
It’s so simple. Writing a whole email can be completed in one second. Reply to general customer inquiry can be faster, and it is easier to contact new partners. This is simple, but it can do a lot of things for your advertising series.
Delete. AI
In social media activities, when you need to create an innovative graphic, you must delete the logo, background or theme. This is a process that takes a long time, and it may hinder your activities. By testing Removal.ai, it is troublesome to save itself.
Postal planner
If you do not keep up with your post, social media activities will be meaningless. Missing a post may mean that your campaign is successful, so the risk of risk may be a bit reckless. No need to worry, because Post Planner will ensure that the problem will never happen.
Post Planner arranged your post in the next few hours, days, weeks, or even months later. It provides automatic posting, optimization of posts, post analysis, and even creative posts. Post Planner can be the best friend of your advertising series, so it is strongly recommended that you test it.
Drawing kit
Drawkit is one of the most important tools you can have, the main reason is the so -called vector image. For your social media activities, you may need to explore different social media platforms, and you will find that each platform has the specified dimension of its posts. Not only that, even your own visual effects can be adjusted according to the nature of the project. Vector image is your method of solving this problem, because these types of images will not reduce quality no matter how much you adjust.
DrawKit is characterized by its endless vector image. In order to keep your business visually consistent, if you want to raise your graphics to a new level, you will have to use DrawKit’s amazing library.
Design stripes
Designstripe provides the best graphics and templates for users in specific fields, and gives them the ability to edit and create according to their wishes. It has a series of impressive hand -drawn templates that can be suitable for everything from gardener to astronauts. If you plan to connect with a specific market, it may be useful.
Turning you …
Social media is constantly developing, and only a little creativity and energy can make yourself stand out in fierce competition. It is important in the event that you must carefully study your audience and the daily activities of participation, and the real -time world incident that can be used as an opportunity for your market. If you are a social media marketer, you can say no exaggeration to say that your social media activities are the most important tasks you can carry out, so we strongly recommend that you remember these examples in your heart and learn from it.
About the author:
Shelly Solis is one of the women behind Saaslaunchr.com. She is a resource speaker and writer. At present, she has cooperated with different brands through expert services such as SaaS SEO and Saas visitors. She hopes that she can travel to the beach this year.
