Non profit marketing is no different from other types of marketing in many ways. You should provide people with something worthy of attention, let them know, continue to publicize yourself and take action. Whether these actions are donations, volunteering, registering email lists and participating in activities are only the details of individual activities. But the core is that non-profit marketing should catch the heart of people who pay attention to your mission. They should see your organization as a part of life. In today’s high-speed media and online environment, this requires sustained efforts and wise strategic planning.
The good news is that non-profit organizations of all sizes can effectively market and promote organizations online. Here are nine non-profit marketing and promotion strategies that can be used to promote organizational growth and make the world a better place. The following are listed in a specific order: The project #1 is very important. If you want to succeed in long-term marketing and promotion, this is the first thing you need to do. 1. Using content marketing to increase website traffic \
Content is the foundation. There should be what people want to hear and organize content worthy of attention. If you don’t say anything, people will withdraw from the dialogue with themselves, friends and family. What can be discussed in the content? Here are some ideas to think about. Please tell the story of the beneficiaries of the help given by non-profit organizations. Solve task related problems and share ideas. Your questions need to be answered in sufficient depth to prove that people have the expertise to answer the relevant questions. This is not a 300 word post or a 30 second video. Announce the upcoming fundraising. Please start the petition. Appear as a \
If your idea of content marketing overwhelms you, please don’t let it go. Just one new page a month is enough to start. Even the smallest non-profit organization can produce one page a month. You should concentrate on it. That means putting it on your schedule and not moving. 2. It’s not a coincidence to start using social media for young volunteers. Social media marketing is the domain of experts. That is, if you want to produce something of value. Teams need to know who they work for.
This is also related to the content to be produced in the above strategy #1. The new content you’re producing provides something to talk about on social media. There are several tasks you can perform on social media: The starting pages of multiple platforms: Facebook, instagram, LinkedIn, youtube and twitter are the largest. If there is only one time, please use instagram. Publish regularly: share content as often as possible. Content post booth: the booth is the most basic form of advertising on Facebook or instagram, just to let more people see the post and spend money. This will bring more benefits to the website content and brand
You can create Facebook fundraiser through your own page to raise money. 6. All organizations that make and sell goods related to the task can make souvenirs such as T-shirts, mugs, bracelets, hats, pens and so on. Think again, it may be more creative. In fund raisers, the term \
We should also consider hanging less fruits, such as the items mentioned above. Then create a woocommerce store to sell products. After setting up the online store, please promote the product on social media through email, ad grants and DM activities. After you create a product, it can also be used as a bonus item in fundraising activities. For example, people who donate more than $40 will get free shirts. Woocommerce also has a name your price extension to help achieve this. It allows donors and buyers to set their own prices for projects. For example, you can set the minimum price of T-shirts at $15 instead of selling them for $15, but you can make people pay more. They’ll see it as a donation. Your non-profit organization will see it as the price of T-shirts. Don’t forget to send a thank you email to all buyers. In other words, woocommerce also has an extended function, that is, follow-up measures. This extension automates all follow-up e-mail actions, such as post purchase audit notes, actions that can be taken on social media, volunteer opportunities and future donation requests. 
7. Too many nonprofits are afraid to email their lists because they are afraid to unsubscribe. The result is email paralysis. They chose not to send email at all. Of course, this raises the following questions: What’s the use of not using email lists? You must send a regular email to the entire email list at least once a month. Ideally, you can refine your email list and start sending more targeted emails to smaller groups. E-mail financing is the most cost-effective way of financing. No physical resources are required and the time is relatively small. Using it, you can raise funds, run activities, recruit volunteers, hold market activities, sign petitions, start writing to political leaders, and conduct questionnaires. Social media is full of too many distractions to access. If you don’t send email or send enough email, you won’t be able to raise as much money as you can. 8. Business alliances looking for business champions are strong and valuable. If business owners pay attention to your general meaning so that they can publicize through their career, you can reach more people who can never reach through other methods. But the most valuable thing is that it is instant \
。 Get free resources from the giving Tuesday website. You may have seen how woocommerce helps non-profit organizations raise money and some useful extensions used with woocommerce. Name Your Price and Follow-Ups. Woocomerce can also help you raise donations easily. Learn more about the nonprofit woocommerce tool and other tools.
