Push notifications or push messages are powerful tools to help brands re engage and maintain users. However, you should release the latest news to users, and provide updates according to your areas of interest, so that they can be used in the right way to benefit users. Please note that if it is not used in the right way without any strategy, it may cause disaster. To improve the KPI for push notifications, avoid these errors. So what errors should be avoided when sending web and mobile push notifications? Please check the 7 errors, because the web push message is not an email, so please choose the login page wisely. This is one of the most common errors to avoid when sending push notifications. Push notifications and e-mails are both channels of marketing engagement, but for different purposes. It can be annoying if the order confirmation, current order status, sending coupons to the notification and other notifications that require the user to retain and save details are not on the login page. If the user clicks on the message, the message will disappear and cannot be saved, so the access page must contain all relevant information. Otherwise, the user experience is poor. The
Modification method: Please always remember that the push notification is to warn the user. For example, messages that suggest expiration or limited trading or price decline warnings or some new posts created need immediate reminders, so push notification messages must be sent. The notification is intended to provide urgency so that the user can take immediate action. Push notifications are for real-time consumption. View the five types of push notification messages that consumers want to receive. To send specific details, click and make sure that the page is pre populated with customer details when you visit. The
When sending push messages, the wrong timing is the most important aspect of all marketing communications. If the timing is wrong, even the best push messages will not be noticed or rarely noticed. What would it be like to send a \
Sending easily does not mean sending too much. This is one of the common mistakes people make when sending push messages. Don’t bother sending messages. Sending push notifications is much easier and cheaper than sending email \/ articles, so people tend to use it actively. Imagine that your site is carrying out a discount promotion and sending a price reduction notice (due to the discount) to users. If every product continues to send messages, users will be bored. It may have a bad reputation and users may refuse to receive notifications. The
Modification method: set the correct frequency for all notifications. Determine the best time to send notifications and schedule accordingly. Generally, it is recommended to receive 2-3 notifications per day. Push notifications are warning messages that are sent only when the message requires immediate attention. regular
