Now you have developed a plan for transporting products. It is time to focus on making buyers satisfied. In this way, you can develop from the first customer to the top 100 customers.
Navigation Journey
Part 1: Select the audience
Part 2: Find the problem to solve Part 3: Sell it before you manufacture it Fourth Part: Create Product Part 5: Select the operating system Part 6: Give your product to your customers Part 7: Create a happy customer
Customer loyalty It is the key to profit business. Forbes reports that the cost of attracting new customers may be five times the cost of selling existing customers, and other studies have found that if you can increase the customer’s retention rate by only 5%, your profits will soar by 25%to 95%.
Why is this true?
Because selling products to customers for the second time is not only easier, but they tend to buy larger purchases, recommend you to their friends, write five -star reviews, and on social media or emails Interact with you.
The point is very simple: do everything possible to satisfy your customers. Happy customers are loyal customers. They continue to come back, spend more, and become your ambassador and the biggest fan.
Seven ways to satisfy customers
1. Communicate with shoppers
In the sixth part of this series, how did you learn how did you learn how? Create a positive transportation experience to reduce costs. If you follow these criteria, most of the products you transport should be reached on time and intact.
However, if there is a problem and your customers contact you, please do your best to make the situation correctly. Quick response. To be thorough. Provide solutions or alternatives. If there is no good solution, please provide a refund or discount at the next purchase.
When there is a problem that exceeds your control range, shoppers usually understand. The most important thing for them is how you respond. Polite, friendly, and apology can reduce their frustration.
2. Let delivery becomes a pleasure
When you receive the package, you will always have a hurry. This is a bit like receiving birthday gifts. You don’t always remember what you ordered, so you are a little excited about the inside.
Use this feeling through pet, surprise, pleasure and appreciation of your customers.
At least one thank you letter. Handwriting is better than printing. Use exquisite cards or envelopes with high -quality paper. If humor is suitable for your product, please use it.
Picture laffine.co.uk In addition Gifts or limited time coupons surprised them. Add interesting elements to your packaging. There are more ways to satisfy your product packaging here.
3. Follow up immediately after purchasing
Send them a
automatic email before they receive the goods
, including new customer coupons, No. 1 Free gift discounts purchased for the second time may attract them. And thank them for their purchase.
You give them a reason to remember you by expressing your gratitude to your products or services. Woocommerce provides you with multiple ways to send automatic emails, so you will never forget this key customer moment.
4. Continue to follow up
Different companies have different different companies. Product Lifecycle. Some products, such as supplements or pet foods, will be purchased repeatedly in a predictable way. Other products, such as clothes, may be very different. Some customers will not be interested in buying anything within a few months.
The key is to keep in mind. Don’t be afraid to withdraw from your email list -it is more important to be remembered by most of your customers. Continue to send them electronic mail. Continue to post on social media. Occasionally send them a postcard.
When
they are ready to buy again,
You want them to think of you
instead of returning to the Internet and starting from scratch. To help send special offers and coupons, use Smart Coupons extension.
5. It is not just a sales discount The secret of follow -up marketing is to change your method. Don’t just send the offer one by one. After a while, if someone hears 3 times a week, then 20% of discounts will lose attractiveness. You need to do more than that.
Send a prompt and skill that helps customers related to your industry. Answer common questions about transportation, how to use your product or the replacement method of solving problems. Provide free resources, such as operating guidelines, explaining new videos, e -books, lists and interesting things. Yes, it doesn’t matter. In marketing injecting a sense of humor
and personality, it will make customers like you.
Marketing coaches and humorist Karyn Buxman are experts who help customers inject humor in marketing. She said that humor can build trust because it increases positive brain activities -when people think of your business, you want to happen.
As Karyn said at a meeting, there are two kinds of people in the world: \”People who bring joy in the room, and people who bring joy when they leave.\”
Become a family Companies that bring joy to your customers.
6. Using the Loyalty Plan
One of the best ways to stimulate customer loyalty is to start the reward plan. Points for customers to purchase and take action (such as registering your current affairs communication, focusing on and interacting with your social media account, sending recommendations and writing comments).
This is a WOOCOMMERCE expansion that helps build points and reward systems. In order to make it more memorable, don’t just call them \”points\”. Think of a more creative name. This is an excellent opportunity to inject a sense of humor for your marketing.
7. True
Customers prefer to do business with real people than ever before. Don’t put it in front. This is indeed not false. Willing to disclose the details of your life. These may be interesting observations, discovery, and experience you learned from middle school. Don’t be afraid to open your life. Customers respect and respond to this.
Establishing relationships with your client
Continuously seek to establish a relationship and deepen your connection with your customers. This means that time to focus on them. If you think of it as a post -to -the -story idea, that is, what you do after you complete the \”real\” work of the business, then customer loyalty will not happen.
This
is the real work. This is how you build a profit and sustainable business. Putting these techniques and principles and other content you learned in this series are put into practice, you will obtain a useful experience.
Do you have been operating in the steps in this series?We want to hear your \”first customer\” success story!Share your journey at our Facebook group, Twitter and/or your local party.
