Use Google Search Console to increase the popularity of the store

Google Search Console is a powerful free tool that can help the online store owner to have a healthy healthy owner , Friendly website for search engines.

It aims to help you monitor and maintain the existence of your website in Google search results by reminding you to affect your search ranking errors, security issues, and index issues. Search Console is the only place to obtain search engine optimization (SEO) information about your website directly from Google.

Although this is the case, it may take some time to learn how to use it effectively. Therefore, in order to help you get started, we summarize the key element guidelines that help improve the popularity of online stores.

Initial steps:

To use Google Search Console, you must register a free account first. Navigation to Google Search Console website and click the blue \”

\” button immediately.

You need to log in to the existing Google/Gmail account or or Create a new account. Then, select the attribute type you want to use and enter the URL of your website. The following is the available attribute type:

带有立即开始按钮的 Google Search Console 主页屏幕截图

Field:

Google Search Console 上可用的属性类型的屏幕截图

All versions of the URL (http: //,,,,,,,,,,,,,,,,,,,, to https: //, http:// www, https: // www, subdrop, etc.)

The DNS settings of the domain name need to be modified for verification.

  • URL prefix:

only covers specific prefixes. For example, it will only cover https://example.com, but does not cover http://example.com. If you choose to adopt this route, you may want to create a separate account for each prefix.

Provide a variety of simpler verification methods.

    After selecting an option, you need to continue to verify the ownership of the website. Google provides specific descriptions on verifying your domain here.

To confirm that your URL has passed the verification, please click the settings in the left menu on the left menu. . Next to the verification of ownership, there should be a green check mark and the text of \”You are the owner of the verification\”.

Add user:

If you are working with a team or hiring someone to help you perform SEO or marketing, you need to add everyone to you Users in the account.

Google Search Console 上的所有者验证页面的屏幕截图 For this, please select

user and permissions

tab, and then click the blue in the upper right corner

Add the user

button.

Note: Users must have a valid Google account.

After entering their email address, you can also choose their authority level -complete or restricted. You can change their access level and/or completely delete them at any time.

Add XML site map:

带有添加用户弹出框和权限选项的 Google Search Console 页面的屏幕截图 XML site map tells the search engine which pages on your website, the relationship between them, the time of the last update, and each page relative to other URLs compared to other URLs The importance.

Add XML site map will not improve your search ranking, but it does help search engines Robots are more effectively grasping your website and indexing your content. The XML site map will not be created automatically on WordPress, but all you need to do is to activate the free Jetpack plug -in and enable the site map. This will generate the XML site map for your website without any additional steps, but if you are willing, you can use other post types to customize it. To verify this, please visit Example.com/sitemap.xml

.

(

Don’t forget to replace example.com to your own URL.)

\u0026 nbsp;

If everything is set correct, you should see a title xml site Map and the page of the information list. The next step is to tell Google Search Console where to find your site map.

使用 Jetpack 创建的 XML 站点地图的屏幕截图

In the left menu on the Google Search Console, click site map and submit URL [123 123 ] The last part of the sitemap.xml was pasted into the box. Then, click the blue to submit the button.

You should see the site map of your website

submitted sitemaps .

Google Search Console will check your site map and use it to improve their indexing process. Understanding errors:

One of the benefits of Google Search Console is that you will receive notifications that may affect your search engine rankings.

添加了 URL 的 Google Search Console 站点地图屏幕截图 To see if there are any errors, please click

in the left menu

. The report will show which pages on your website have been picked into indexes by Google and which pages will cause errors or warnings. Check the list of specific errors, and then click each error to learn more details.

After trying to repair the error, the navigation error detailed information and the details Click Validate Fix . Google will then capture the page and point out whether the problem has been resolved.

Please remember that not all errors were created equally. This is why it is so important to view details. Some can be ignored safely, while others need you to pay attention immediately. 显示 15 个错误的 Coverage 页面截图

Some of the most common errors are:

Server error (5xx).

This means that your server has a problem to prevent Google from loading the page (URL). This may be caused by excessive traffic and other reasons for server maintenance. Check this URL carefully and check whether the error still exists. If not, it can be handled by itself. If so, you may need to contact your custody company.

完成修复的屏幕截图?文本和验证修复按钮

Reset the error.

This means that the redirect you created cannot work. This is usually caused by incorrectly input your domain/urlof.

The submitted URL was stopped by Robots.txt

. This means that because of the settings in your Robots.txt file, the Google roaming perpetrator cannot capture the page. There are reasons for intentional prevents certain pages, but if this error is accidental, you may need to manually delete and stop it so that it can be displayed in the search results.

The submitted URL is marked as \”Nondex\”. This means that you have submitted this page to Google to prepare indexes, but this page has been marked at the meta label or HTTP response to the bid as \”Nondex\”. If you are using the Yoast SEO plugin, check the SEO settings of the page carefully to verify/repair this problem. No submitted URL (404) was found.

This means that the page you submitted does not exist on your website. Find more information about how to solve this problem in the following part!

Fix 404 error:

404 error is the most common in Google Search console One of the errors, it will appear when you link to the non -existent page. If you change the permanent link structure in WordPress, change the page SLUG or delete page, posts or products after post release, and this may happen.

To repair the error, please redo the non -existent URL to the new page or similar page. You can create a 301 redirect direction in the .htaccess file, or you can use the free WordPress plug -in Redirection. After completing this operation, click the error in Google Search Console and select Validate Fix . Submit the capture request:

Submitting the capture request is a very useful part in Google Search Console. It allows you to send requests to Google to obtain and index/re -index new or updated pages (URL).

as aWhat is important?

Suppose you updated a popular blog post to make it better, but the Google code segment displayed in the search results highlights the old information. You can submit the capture request, let Google grab the page and compile the updated information into the index.

This will also come in handy when changing the SEO title and description and adding new content, login page or product to your online store.

How do you submit the capture request? Paste the URL you want to grab or re -capture to the box on the top of any page.

After the Google Search Console checks URL, you can click Request index

, let Google search robots know Pick.

Start using Google Search Console to improve: No matter what product you sell or the scale of the online store, you should set up a Google Search Console account account Essence It is completely free and was created by Google, which aims to help you, your website traffic, and eventually help your customers.

Google Search Console 搜索栏的屏幕截图

But please remember that Google Search Console itself will not do anything for your website.

Setting it does not mean that you will immediately get more traffic or improve your SEO.

显示绿色复选标记和 URL 在 Google 上的屏幕截图

Like any tool, you need to spend some time to learn how to use it to make full use of the information it provided. However, it is definitely worth working hard to increase the popularity of your online store!

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