The shop owner please note: National Retail Federation predicts the total sales of the 2015 holiday season will reach 1050 1050
billion USD.
A cup from this huge pie depends on many things. You need a large number of product choices, timely and convincing marketing, and a professional team.
You still need to consider how
Keep This piece of cake -that is, how to prevent new persuasive customers from being frustrated by any part of the purchase process and return their products directly back to the product place of origin.
Delivery is one of the most important parts of the holiday shopping season. If it is properly handled, they can help you get a returner and prevent return or other complaints. Let’s take a look at several methods to ensure smooth delivery in this busy time, and retain the cake that you worked hard.
First of all: Prepare your transportation team
As soon as you go out, you should
Let your store be handled for your store The employees of the goods realized that the shipments during the holidays will increase .
According to the size of your store, this may involve preparing a person -you — or may possible may It means arranging a meeting with one hundred employees. In any way, try to make your team prepare before the peak starts, so as not to be caught off guard.
If you have experienced a busy online holiday before, you may know what to say and what you expect -increased the higher demand for the package to the door, the last minute order of the overnight delivery of the goods , Special requirements, even temporary help. However, if this is your first denim competition, please discuss with your team
:
Number Orders, employees need to act quickly while maintaining accuracy. Check the order carefully, but time is important.
Large orders -You is more likely to see a large amount of funds spending a lot of funds during your holidays. Talk about how you will handle these large orders from packaging to processing to transportation.
Products -What will they store if you provide gift packaging or personalized things? Who is responsible?
Transportation method and time -The reiteration of the last period of transporting the goods outside the door, or if you want to introduce 2 days or overnight to the last moment, please discuss the new last period.
Even if your store is small and you only have a few employees, you can make your goods in a first-class state in this important season-and ensure that your customers have again Come back once.
View and set your transportation deadline Next: Decided when stops
transporting products to customers
.
If you want to be with your loved ones any time, then setting the final period is important.
According to the regions you serve the world, you may also have no deadline for shipping. Stores serving in the United States and Canada are mainly customers who celebrate Christmas. They often issue notifications, indicating that the guarantee of this holiday will end on time on time.
On the other hand, if your store provides services to multiple international locations during multiple winter vacations, you may find that you have issued several notifications of this nature. Or you may not have the deadline at all, which is due to the multiple transportation methods you provide (see more content below).We recommend starting from the holiday
before
Sit down to do the following:
Inventory
All countries you transport to ]
Remember The holidays celebrated in these places (The calendar in this article can help complete this process)
According to your available transportation methods to these locations,
is for it as a available transportation method, as a for your available transportation method, as a for your available transportation method,
as a for your available transportation method,
as a for your available transportation method, as a for you Each way and
set the deadline for each country/region
-Micasant needs to order it at the door of the holiday at the deadline For some prompts that effectively convey these deadlines to your shoppers, please check this article-it is full of ideas and operation methods you can use in the store.
Evaluate your transportation method according to customer needs The big of the year of the year In some time, standard land transportation may be very suitable for your customers. You may be unlikely to find someone who is anxious to receive a new sweater or coffee cup. However, during the holidays-A completely different story. Shoppers are looking for the last moment of gifts, perfect items, and what they need to
now, instead of within a week.
You may need to add one or two temporary transportation options to the holiday season
. This may mean that overnight delivery, 2 days of delivery, guarantee delivery time, and so on.
But don’t do it just because you want to provide it, or because you think it will make your store unique. You should provide additional transportation methods according to your expected customer needs . Some stores will benefit from providing overnight delivery, while others will not see that this method is used … and may waste time and energy to add it.
How do you know whether your client needs new transportation options? Some ideas:
Check your feedback —— Customers may have already been contacted by email or on social media in the past to express their needs for different methods.
Stretch out your hand to ask
—— Similarly, you can publish a survey at any time, ask questions on social media, etc.- \”Do you think we need to ship faster during the holidays?\”
Based on your product -If you have cheap products that can make exquisite gifts, you may use a faster transportation method. However, if you have some high -priced products that are unlikely to appear in gift boxes, then holidays may not be a good time for you (and you may already know this).
No matter when the year is set up in your store, you should consider the following points.
Carefully check your transportation materials
For customers, there is almost no more than looking forward to ordering orders, holding breathing and opening the box … Because the box or packaging is insufficient, it is insufficient, and the packaging is insufficient. The long -awaited gift was damaged or damaged.
Holiday \u003d Destroy. Your transport box, materials and product packaging may be intact in 90% of the year, but during the holidays, they need to bear more . The traffic volume of the carrier is getting larger and larger, and it may not be so careful, and your own employees will be very anxious. The box will be discarded, thrown away, and may even open an inspection in the customs.
Take some time to check youPackaging and transportation materials to ensure that your customers will not receive damaged or damaged items. Some special matters that need to be considered:
Box size
-Even if the large order is not normal during the remaining time this year, you may want to have some larger packaging options (or or At least, it is easy to order from the supplier) to those who think your store is perfect for all their loved ones. On the other hand, a small box with additional bubble packaging in medium -sized boxes may be a safer choice.
Box material
-Don’t choose cheap ones. The envelope is suitable for small items that have been installed in hard plastic, but the solid cardboard box should be normal.
Insurance
-If you transport fragile items, such as glass, ceramics, CD/DVD, etc., please consider providing insurance.
Packaging and filling
—— Prepare to use additional packaging peanuts, foam packaging paper or paper, and paper on the fragile items or small items. Suppose your box will be stacked, thrown, and may be stepped on, and better protect your items than usual.
Show gift -Finally, consider at least let customers choose cautious brown boxes without big \”from\” tags or stamps at this time to prevent them from living with gift receivers.
You may have done this, but this is something you need to consider!
Time to spend a good time with customer service
It is difficult to think of everything you need to do for the holidays. Do your best, you may forget something, or miss some small details.
But there is always a resource that you can trust, and you will not miss these key detail Customer service team.
Your customer service team can provide you with excellent ideas and suggestions, and pass feedback directly from the customer. Before the holidays start, spend some time to discuss anything else you may need to consider with customer service . They have been dealing with emails, telephones or comments on the front line -they know what problems have occurred in the past and what problems that may occur again. They can also tell you the current problems of your goods (you should definitely solve it before the goods are busy
).
Listen to your team with an open mind. Take notes, don’t discredit their thoughts. You should leave with a lot of valuable opinions. These opinions can be taken immediately or in the futureaction.
Sign in during the season or the busiest period of the year is not a bad idea. This will allow you to solve them before any emergency upgrade and keep the communication channels with your team.
Make your holiday success
If you want the holiday To prevent return or customer complaints, your transportation needs first -class. By adopting these steps in advance, you will ensure that your process is stable, the packaging is strong, and the team is ready
, so that your store is more likely to attract the retracement -and
is not too may not be taken over. The arrival of the buyer was disturbed. Speaking of preventing returns, have you registered our exclusive online seminar with Shipstation? On Wednesday, November 4th, we will join forces to discuss how to return the goods after the festival. We will discuss all the contents of the establishment of a killer return policy to dealing with returns, and provide you with amazing skills that you cannot get anywhere. Our online seminar has been held.
I missed the action?
Jump here to get a copy of the slide for free. Any questions about the smoother transportation of the holiday, or do you suggest to add? You know what to do -below. We always like to receive your letter.
On the other hand, if your store provides services to multiple international locations during multiple winter vacations, you may find that you have issued several notifications of this nature. Or you may not have the deadline at all, which is due to the multiple transportation methods you provide (see more content below).
