Everything you do in the store will guide your shoppers to get the final key experience: Bill, please. Some people have decided to buy your product. There are many factors.
This is why you let your checkout \”process\” (one field or page to another field or the transition between the page) as important as possible. The default WOOCOMMERCE checkout is a good starting point, but according to your store, industry or product, you can do more things to make the process simple and painless.
Let’s take a look at how to optimize the checkout experience of the shoppers and improve the conversion rate.
How to help you succeed in the default WOOCOMMERCE checkout process
By default, the WooCommerce checkout page aims to be as smooth as possible for your customers. With the topic such as Storefront, you will present a simple and clean experience as a strong final contact point for all other operations you plan to conduct the store.
From the shopping cart, the customer immediately entered a single page to enter bills and transport information and view them Order Abstract. This simplicity can save time and reduce interference.
If you provide multiple payment or transportation options, customers can easily switch between them without any delay or waste of space. This will immediately set expectations, for example, a shopper who chooses to pay with PayPal knows that they will leave your store to pay.
The checkout page can also be long or short or simple or simple -depending on the settings you choose. For example, if you only transport to the United States, you can easily choose the country as the only option to save time and trouble for customers.
Edit the checkout page
Although the default WOOCOMMERCE checkout function can directly create a reliable, flexible and simplified experience, it may not be suitable for your store.
Different industries, stores and products need different checkout experiences. If you sell personalized products, your shoppers will be more cautious about the products they choose, and it is more likely to check their specifications carefully at the last moment. Quick checkout will urge them to complete the final steps and ignore these details, which may be regarded as a negative experience.
Want to create additional personalized options for your product? Get the product additional component to provide gift information, donations, laser carvings, etc.!
It is also necessary to consider the product that may be purchased, such as laptops or desktop computers. Simplified checkouts that cover up the details or cover the pricing may occur, especially when the purchase needs to be submitted as the company’s expenses.
Before making any changes to the checkout, please consider whether your customers may want to speed up the checkout speed, or like the above situations, whether they long for these small details.
Considering a single page checkout
One page checkout is very popular-due to its simplicity, the conversion rate of multi-page version usually increases-but the correct choice depends on your store and audience Essence Just like the guests’ checkout (when we talk about it later), one store may see the surge in orders, and another store may see sales decline.
Why? Well, the fact is that this
has nothing to do with the number of
pages. This is a signal you sent to the shoppers. If a single page checkout contains unnecessary fields, annoying problems and distractions, it may be as tedious as the multi -page checkout.
Finally, if your checkout is divided into multiple pages, you may consider adding a shoppers The visual indicator of the progress can make them not worry about how much they need to do to place the order. Although their checkout is technical
there is only one page, once you leave the Xero Shoes shopping cart, you can see this ] Photo https://xeroshoes.com/
This has changed the shopkeeper’s view, from \”Uh, how long will I have to order my shoes?\” You can order my shoes! \”
Eliminate unnecessary fields to accelerate the process According to the products you sold in the store, you may not need some default Woocommerce checkout fields. Maybe you do not transport any physical products because they are extracted from your location or ed. Or, maybe you don’t need to ask the company name because you only sell to consumers.
You should consider eliminating any unnecessary fields to accelerate the checkout process of the shoppers. After all, if theyThe product is not shipped, no one is willing to fill in their delivery address. So why not completely close them? With the expansion of the WoOocommerce checkout field editor, you can easily change the checkout field. Rename, edit or delete any and all fields from the default accounting page without need to study any code in depth. Of course, it is also two -way. If you need to add
a field -or just set a optional field to be required -you can complete it in a few seconds. Suppose your store provides local pick -up services, and you want customers to designate their date to the store. Add a date selection device field to make it a must -fill item,
Look
!
Note : Deleting the style and behavior of some Woocommerce themes may interfere with the default checkout field, so remember this. In addition, if you do not transport the product, you can completely close the option through the global settings instead of deleting fields -it is easier.
Let customers pay on the spot If the customer must leave your website to pay The entire checkout process of their items will be interrupted. They are easy to distract and go elsewhere, or they may not trust the third -party websites they have guided. This is why you choose to keep customers so beneficial to the payment gateway on your checkout page throughout the process. WooCommerce Payments is a super simple payment method integrated with your store.
It can help you reduce the abandoned shopping cart, and at the same time allow you to directly manage all the contents of the WordPress instrument board from regular payment to controversy and refund. In addition, you can use instant payment and accept Apple Pay.
Provide access permissions for detailed information on the checkout page
Some products are very complicated, requiring a lot of information, or photos on the page full of photos. But even if there are additional data, sometimes you
must add more data at the checkout. Maybe you sell dangerous hot sauce or want to remind customers your return policy.
It is of course important to get these last minute reminders, but it is a one in the checkout process. bad idea. If you are decentralized enough, the link that the shopper takes away from the last page may breakBad sales.
The best way to provide important latest information while retaining the checkout process is to add a link to the content that is directed to the new browser tab. In this way, if the shopper needs to check your return policy, common questions, or safe warnings before buying (hey, ghost peppers really very spicy!), They can do this without giving up their shopping car. Do not let the customer account trip you
The user account required for some stores is applicable to some stores, but it is not applicable to other stores. If you sell, sales membership qualifications or services related to the email address, or provide services for customers who may be ordered frequently, it is of course meaningful to let them register before purchasing.
Otherwise, the order of the guests -and the guests’ checkout -it is fine. It is required to stop the registration they are doing not only cause huge interference, but also very annoying. For some shoppers, this is enough to send them to another store.
If you don’t want to force the shopper Add \”Creation Account\” prompts before the checkout
or
. This continues the process, but also provides interested shoppers with preservation information to prepare the opportunity to use the next time. Establishing a simpler method of effective checkout Considering the above principles -such as creating a simple process for customers and deleting unnecessary steps -WooCommerce recently released a new Checkout block Essence You can use free Woocommerce Blocks extension as an alternative to the default checkout process. What exactly is this? You can use a checkout block like any other WordPress block, and even add other blocks to the checkout page.
Want to add the common questions we have discussed before, explain the manual or security warning? It’s as simple as dragging and dropping a piece from WordPress editor.
Want to delete the checkout field? Just switch one button -no additional extension or custom code.
In addition, you can choose to provide any payment method you like, from credit cards and checks to courier options such as Apple Pay, making your customers complete your work easier and quickly. The best part is that everything is on one page -contact information, bills and transportation information, and clear and concise order abstracts.This is a checkout system that specializes in the process of simplifying the process of shop owners and customers. Learn more information about the WooOCommerce checkout block. Optimized checkout leads to more completed orders
Just like everything else in e -commerce, not every default setting is suitable for each store.This is important to obtain the best results based on your products, business and audiences to get the best results.
Are there any questions about optimizing the checkout experience to reduce interference, make shopping users more satisfied and complete more orders?In the comments below, we are happy to help you.
Why? Well, the fact is that this 
add more data at the checkout. Maybe you sell dangerous hot sauce or want to remind customers your return policy. 
