to find a way to develop stores and increase income? You may need to consider extending to a new global market.
International expansion may be a bit tricky, but Woocommerce provides all the tools and knowledge required for success. Let us look at some techniques to help the process as seamless as possible.
Why to International
Global demand for online shopping is growing. There are 1.92 billion shoppers, less than 12% of which are in the United States.
Do not limit yourself to a small part of potential customers. Once you formulate the correct process, international transportation can be as seamless as your current domestic work. With a lot of opportunities, your competitors will make their requests unknowingly.
In addition to new income opportunities, moving towards the world can make your company more stable. On average, the average order value of export companies is higher, and the profit is 17%higher than the non -exporting enterprise.
Exports are not only applicable to large stores. There are nearly 300,000 companies with exported goods in the United States, of which 97% are small and medium -sized enterprises.
If you are worried about language barriers, you don’t need to worry. In more than 45 countries/regions, more than half of the population use English.
How to prepare for international expansion
Payment
Providing multiple currencies is a good way to expand the customer base. Start with the payment gateway receiving international payment. For example, if you are in Europe, Viva Wallet will automatically localize language, currency and payment methods according to the country/region where the customer is located. Check the complete list of payment gateways supporting WoOOCOMMERCE.
Then, use tools such as Currency Switcher for Woocommerce to allow shoppers to view the price at their own currency. Consider adding it to your checkout and shopping cart pages, as well as the sidebar of your store page.
Language
If you decide to sell products to non -English countries/regions, please allow your website visitors to read your content in their own language. This not only reduces confusion, but also shows that you value them and their business.
Plugles like WPML can easily provide a variety of language options, and many of them also provide translation services. Investment ensures that your content is accurately translated -what you don’t want to do is to accidentally say something wrong.
You may also want to provide customer services in different languages \u200b\u200band time zones to meet the needs of each place.
Taxation
Taxation seems unstoppable. After all, every country you serve has its own rules and regulations! However, your tax settlement is also important.
The easiest way is to use tools such as woocommerce tax. It fully automatically automaticallyizes this process and calculates the exact tax you should charge according to the city, the country or the state. Moreover, it is currently launched in 30 countries/regions around the world.
Website speed and response design
Please remember to pay attention to your user experience, and always optimize your website for a variety of devices to ensure attracting mobile conversion. Popular equipment in other countries/regions may be different from you, so please study.
to ensure that your website is quickly loaded from various locations, please consider setting CDN (content delivery network) Essence CDN is a server network distributed around the world. They assets (images, videos, and CSS) from your website and provide services through their own networks to reduce the pressure of your host.
This will bring high availability and faster loading time. For example, if your web server is in Los Angeles and users visit from Paris, CDN will provide services from the nearest server (even in Paris), instead of providing services from Los Angeles. This means that everyone can quickly buy your store anywhere around the world.
We recommend the content delivery network of Jetpack because its settings are simple and worry -free.
Shipping
If the customer knows that it comes from another country, they may hesitate whether to place an order and think it takes a long time to reach. Eliminate your concerns by outline your international transportation procedures. Provide the expected performance time, so that they can easily track the order after the order is placed.
and due to the standards set by global distributors such as retail chain and Amazon A reward, which is expected. Consumers are usuallyRetailers tending to provide priority delivery are best to ship within one to three working days. Although the price may be a better selling point compared to speed, many of them do not mind paying a little extra cost for faster transportation. Therefore, do not cut corners at the delivery speed and provide choices for those who are willing to spend more money to get more services.
Woocommerce provides multiple extensions to promote international transportation, including WooCommerce Shipping, which allows you to directly print discounts from the WordPress instrument panel. These tools allow you to provide a variety of transportation speed and tracking information, thereby reducing customers’ concerns. Check all our integrated operators.
Content
Even if your website supports a variety of languages \u200b\u200band currencies, you may I still hope to customize the content specifically for you. Consider creating target web pages, blog articles and common questions to answer questions to answer questions and provide information on some countries or regions.
Maybe your product can be used in different ways in cold and hot climate. Maybe you often get the same problem from Asian customers. Or, maybe you want to use more direct marketing technologies in one country and use more delicate marketing technology in another country.
This can not only provide useful information, but also help you to establish contact with customers, and it is a major advantage of search engine optimization.
Raise your online store to a new height
Are you ready to enter the international market? You don’t have to do it alone. Woocommerce provides all the tools and extensions required for successful development.
