This may mean viewing the blue show on a blog, discussing Sydney house prices on a real estate website, or adding a surfing report component to a regional sporting goods online store. Focus on news sources and social media to identify topics that are directly relevant to your audience. The
One of the main functions of inbound marketing is to improve brand awareness, so through localized inbound marketing, you can create opportunities on the wordpress blog after reaching the target region. For example, through localized marketing in Australia, brand awareness can be improved not only in Sydney, but also in Melbourne and all other locations in Australia. Although multilingual SEO multilingual SEO is also the core of inbound marketing, due to the relevance, we decided to find another way. Applying localized marketing to websites through multilingual SEO can improve the possibility of Google ranking specific locations. For example, in New York, Google ranks in the United States, but in London, Google UK must rank. The
To apply multilingual SEO to the website, identify the target customers, and then start keyword research. Use a custom location focused search tool to identify keywords for locales and languages. Pay special attention to the meta title and meta description of the keyword. Tools such as translatepress are especially useful for word press blogs and multilingual SEO. If not already used, you must use a multilingual site structure (such as a subdomain or subdirectory) to preserve the site’s dedicated translations. Subdomains are usually separated by language or location. It is recommended that you also use the hreflang tag in the child domain. This is a special tag that allows Google to show visitors the appropriate version of the site. As a result, the English version is sent to English readers instead of Spanish readers. Learn more about hreflang best practices here. The
Male, like many social media businesses, created social media accounts to promote blogs. This can be translated into the target language, but social media localization is more than just translation. It is also related to content, location tags, and keywords. Related to localization, social media translation into other languages requires more work. What’s really important is that social media posts are content filtered according to the specific culture of content localization. Social media topics are popular topics, so creating location tags for tags may help. If you don’t think that keyword research on social media is essential, you are very wrong. It is important to find a suitable translation according to the dialect and age group of the target area. The translated keywords are applied to the post and added to the title when promoting the word press blog. This will also help improve the ranking of posts on social media platforms and Google. The
If you use social media content localization, you should also pay attention to culture, especially the local mass culture. You must also localize the time, date, and spelling. For example, if events are shared in the Boston area, it makes no sense to use PST. In addition, please pay attention to the hot topics of the audience in the general culture (localization of wordpress blog content will make social media easier). This may mean focusing on local commemorative holidays, local food, specific music, etc. Localization plug-ins have many translation plug-ins, which are also used as localization plug-ins. The recommendations are as follows: The
Male weglot: weglot is a translation plug-in that can convert websites into multiple languages, so there is no need to worry about sub domains or hreflang. It is also optimized for multilingual SEO and user-friendly for localized content. Male geo my WP:
For location-based marketing such as localization marketing, localization strategy requires some location tags. Geo my WP is provided together with geographical location and mapping. Users can find posts according to address, location, distance, etc. Male yoast Local SEO: if you really want to target SEO, yoast will use the plug-in. In addition, local addon can also improve the possibility of ranking by location, multilingual SEO, etc. It will handle all technical SEO for you. The
Through localization marketing, multilingual customers will grow. The localization marketing of wordpress blog, to increase the multilingual audience, largely depends on the content localization strategy, multilingual SEO, social media localization marketing, etc. After successfully completing this task, brand awareness will increase regional customers, traffic and transition in turn. You can actually get the desired results using free plug-ins, local freelancers, or localized services. The free plug-in can maximize the customization of WordPress localization, but it needs to directly manage research and translation. Instead, with the local riser, you can refer to the best marketing strategy of the WordPress site. Localization services allow experts to translate, localize, and generate real local content. Most companies always support the whole process. However, it’s up to you to decide which one to use and which one is best for a WordPress site. It is not difficult to apply localized marketing on WordPress website. It depends on a combination of specific regional settings and marketing strategies for specific audiences, but it can be managed. Remember that the more locales you recognize, the more you need to do. If there are 10 different local sites, each site has its own localization strategy. Therefore, it is recommended to start small and aim at 2-3. If kept small, it will be easier to really filter content, using location tags, SEO and social media strategically. The more optimization posts related to regional audiences, the more likely they are to attract attention. You can see the rewards of your efforts in local Google rankings, increased website traffic, or more shoppers in the woocommerce store. Localization is one of the first steps to truly personalize the user experience, and it is also the first step for WordPress to go global. With the right help of plug-ins, local risers, and local application services, you can get real local marketing efforts. Localization is not only about buying organic vegetables, but also targeting real local customers through localized marketing. So please localize today.
