Compared with winning new customers, it is much easier to sell to existing customers, but many online online The store uses most marketing funds to the latter. In order to quickly increase income, the best strategy is to stimulate the deeper customer loyalty of those who have purchased products. Let’s take a look at the ten methods to effectively do this.
1. Delivery items on time, good condition
This looks very simple, but this is where loyalty begins: reliably realizes the most basic expectations of customer service reliably Essence When someone ordered goods from your store, they hope that the goods can be delivered in a good state in a reasonable period.
If your performance system is sloppy and you often receive complaints about delayed delivery or damage to the product, then your main job is to solve these problems and provide customers with the experience they deserve.
2. Expand customer service as part of the delivery
Once the customer receives what they ordered, they should feel appreciated, service and attention. Maybe even a bit spoiled. Make them very happy to buy your product.
This starts with a simple thank you. If you sell high -value products, please call the thanks during the standard delivery process to ensure that the customer is fully satisfied. Small items, including a certain personal style. According to your sales situation, handwriting may be the best choice, but the stickers on the invoice or packaging are also a good choice.
Photo https://laffinage.co.uk/ If it is appropriate, including assembly or use of your product instructions, and in multiple places in multiple places Provide customer service contact information so that customers do not have to find ways to contact you to solve the problem. and ensure that someone responds in time
. If customers must wait for 45 minutes or do not receive fast email confirmation, you can bet that they are considering transferring their business to other places.
3. Surprise and joy
Your package does not have to be another brown box with a bubble film. You may want to spend more money on creative or impressive packaging. Including a surprise free gift.
Repeat purchase and recommendation, please put the gifts on the trademark and what they may carry and often see: coaster, stickers, pens, key chains, marks cups, magnets. This is an excellent resource for other unforgettable gifts. 4. Follow up immediately
After purchasing, each customer should receive an automatic welcome or thanks to the email. This can include special new customer coupons, free gifts provided during the second purchase, or suggestions they may be interested in.
AutomateWoo is an email system integrated with WooCommerce, allowing you to include product recommendations in emails. When customers are most interested in your products, this may be a very effective way to attract them.
Find more Woocommerce email marketing tools in our extension directory.
5. Follow up regularly
Many customers are not interested in buying other things after just purchase. A few months later, they may have a different feeling -but the premise is that they remember you.
After obtaining the customer’s contact information, send a consistent email. This is a study to investigate the frequency of email and its sales relationship; the company sending an e -mail company with an average of 7.47 orders is received every month. The company who sends 10-19 emails a month receives an average of 18.59 orders. The order volume increased by about 250%, and the number of emails also increased by about 250%.
Why is this? Because almost no one opened every email they received. If you send 10 emails every month, the recipient may open two or three emails, so that you have two or three opportunities to sell. If you only send one email every month and they ignore it, then your opportunity is zero.
Email marketing tools like AutomateWoo integrated with your online store, so you can always keep in touch with the current and previous customers.
6. Provide value, not just sales discounts You are in these are these in these What are you put in the email? Do you want to invent new coupons and discounts three times a week? Do not. First of all, you can send the same quotation many times to present in different ways. If you have the deadline for specific sales, you can send email separately to:
Announced sales and deadline.
Beautify the value of sales.
Remind customers to sell products.
Remind people when the deadline is approaching.
That is four emails. Within two weeks, you have a complete marketing activity.
But more importantly, the value is passed through each email. You can:
Send prompts and techniques related to your customer.
The answer to common questions.
Provide free resources.
Send a link to the new blog post.
Cooperate with complementary companies and introduce them to your customers. (Other companies can do the same thing for you, or you can share any profits generated by emails.)
7. Use social media to maintain a sober mind
Social media is different The audience has achieved the same goals as emails. Publish content similar to what you contain in the email: sales, prompts, answers, resources, blog articles, inspiration, and voting and testing projects. WooCommerce provides an extension of your store and Pinterest, Facebook and Instagram. See all social media extensions here.
8. Implementation points and reward system The reward system provides customers with purchase points for purchase points , Register your email communication, follow you on social media, like and share posts, leave comments, send recommendations, etc. Have a lot of creativity potential! Customers can participate and use their points to get discounts and transactions.
Points and reward extensions can help you set up and manage customer reward systems. It even allows you to provide points for the goods you purchased before, so that existing customers can immediately get rewards that can be used to buy more products.
9. Use Google ADS to re -position
Rectangular to show online advertising only to those who have visited your website. Therefore, these advertisements are more targeted and only pay attention to those who have already extended to your business to a certain degree of interest.
Re -positioning people who are applicable to your website but do not buy. But it is also suitable for previous customers -maybe even better. This is another way to stay in their hearts.
To set up redirect advertising, try Google ADS for Woocommerce extension. 10. Write the content that they cannot ignore Content marketing is solving the problem, answering questions, and making life easier to work better. Blogs are very suitable for this. One of the advantages of Woocommerce is that it is seamlessly integrated with WordPress built for bloggers. If you can only publish four blog posts per month (every Monday), then you will have a series of valuable resources that can be shared with existing customers through each media channel. This will help you keep your mind sober, encourage repeated purchase and add recommendation.
Starting to establish customer loyalty
It is great to find new customers, but don’t forget those who have already bought it from you! They are most likely to buy again, and focusing on them is the fastest way to stimulate income growth.
Putting these ten ideas as much as possible into practice, you will have more customer loyalty, goodwill and recommendation.
Find more Woocommerce email marketing tools in our extension directory. 
Re -positioning people who are applicable to your website but do not buy. But it is also suitable for previous customers -maybe even better. This is another way to stay in their hearts. 