You have a plan for online sales. You have decided what you want to sell, you have decided to use Woocommerce, and now you need to design your store.
This stage may be difficult. Find the perfect theme, and even choose a designer who knows your goals, which may take up the time you don’t have. If you have never been sold online before, you may feel that you are looking for things that \”look good\” without firmly grasping true important things.
To help you understand what is important, what is not, you should know what the most important features in the design of the store are actually. This will help you distinguish the design of \”look good\” and good performance.
Let’s take a look at the most important features of your WooCommerce store design so that you can start the next key stage.
Easy -to -understand navigation
Navigation is likely to be the most important part of the store design . Good navigation helps new shoppers to easily find what they want. On the other hand, bad navigation will make them frustrated, and may even cause them to give up your store.
So what is actually a good navigation. The main idea is to provide a clear path from the login page to the checkout . Regardless of which page of the visitors, they should be able to quickly find their own way on your website, and . You don’t have to ask \”What should I do …\”
Most of the cases Below, this will make up only the most important category or page in your dominant sailing, and entrust the less important destination to the drop -down menu or website footer.
Human has a simple top navigation, which contains very basic categories, and the drop -down menu further subdivided it:
A simple navigation, in the drop -down menu Provide some narrower options.KOHL \u0026#39; S, a larger store, also did a similar thing: their most important category is at the top, the drop -down menu has a clear marked department, which helps guide navigation to the navigation to to the navigation to the Correct (usually more specific) position.
KOHL \u0026#39; S adds tags to manage a large number of sub -categories by pulling down menu.If you have a lot of products and the navigation becomes tricky, you can add the built-in hierarchical navigation small components to your WOOCOMMERCE store-just like Kohl \u0026#39; S, this will allow customers to allow customers Filter their search results by color, size or other standards.
Add this layered navigation will help the process of browsing stores It’s easier and faster.
Let customers browse your store according to their wishes. If they prefer to avoid your navigation completely, you only need to click to search.
Compatible with all devices and screen size
As we continue to see the increase in shopping users who only use mobile devices, it is important to realize that many different devices and equipment and equipment you use screen size.
Response design is a web design method that can automatically zoom in the website upward or downward to check its screen size. In the past few years, it has quickly become the standard of the website. In some reason, Google has regarded the mobile friendship of the website as the ranking factor, and it is recommended that the response ability is the best way to obey.
The response design means that your store design looks great, and it can run normally on each device, regardless of size.
. If not, you may find that your client is giving up their shopping cart (if they even do so far).
Good news: All available WoOOCOMMERCE themes available on our website are the response types of response that are used to open the box. (Including Storefront and many sub -themes). And because the response ability has become a standard, almost all the themes compatible with Woocommerce on WordPress.org are also suitable for mobile devices.
If you are looking for the topic elsewhere
, please pay attention to the word \”response\” in description or label. After determining the theme you want to use, please test it on all your own devices to ensure that it is trueIt is suitable for mobile devices.
If you intend to cooperate with developers to create a responsive design from scratch, please check this Google Guide to give you priority to mobile device friendliness -it will provide you with some specific prompts to keep in mind when you are brainstorming together. The fast load time of each page
An interesting fact:
If the loading time exceeds three seconds,
About 40% of online shoppers
Will abandon the website. No matter how beautiful your store is, if the speed is slow, your jump rate will rise, and your conversion rate will decrease sharply.
In order to avoid losing most customers, your goal should be implemented a way that can quickly be able Design of all assets . Otherwise, you will see the high rebound rate and exit rate.
The slower your website, the greater the opportunity you will drive away.
It is completely possible to achieve beautiful store design without making all visitor stomping impatientlyHere are some prompts to help you prevent your design from being caught in your website:
Compressed large image files.
Free services such as kraken.io and tinypng allow you to complete this operation in a few seconds!
- Make sure your host is suitable -If it looks a bit slow, consider chatting with your host to upgrade your plan.
- , it provides the cache version of the store from a local server.
- Use a clear and beautiful image Do you have noticed all the large screen pictures in the store recently?例如，Moment 主页上主要是这张在iPhone 上使用镜头的精美照片：
Study the content delivery network like Cloudflare
[123 ] Moment first seen this big photo.
These large and eye -catching images are not only beautiful: they will
.Large images like such, combined with calligraphy, can explain your products or let your customers see specific things . Large area allows you to highlight the product in detail, and the correct photos can sell products for you from the first second.
Of course, your website design should not only pay attention to one or two large images on the homepage. You should also use clear product images in the entire design
, whether it is to guide the shoppers to a specific page or just to show off your ability.
Two product driving sections on the New Balance website.
The above is a good example of the New Balance store. These images are simply created by the background to cover the existing product photos -BAM, and the real -time homepage promotion. They are attractive and motivated, and show the products sold by New Balance to those who have just touched the brand.
You have no reason to limit the use of product images on each page. Start using them throughout your design, and you will have a better chance to guide the new customers to the order to confirm the screen. The matching of the industry and customers Finally, although the prompts we provided to you so far are designed to help you find the design of a store you like, but it is not always related to [ 123] You related. You also need to consider customer expectations for the design.
You should only choose the design that you think
with your store industry and customer needs
. If you choose a good function but not suitable for your company’s theme, in the long run, it may even hurt you.
If you sell high -end fashion accessories, the design you choose should be elegant and fashionable to reflect this. However, if you sell sports shoes, the same design may appear incompatible in your store -and you will not like how it is related to your other brands, which may cause rapid redesign.
Take a look at this appropriate home page design about various industries to learn more about us Talking about findingIt means the appropriate match. When you see it, you usually know it.
How to select themes for your WOOCOMMERCE store Considering these prompts, you should make better preparations to find the design that meets your needs and suitable for your customers. However, you may still not be sure where to start looking for the perfect WoOOCOMMERCE theme. If you need to guide, there are some suggestions here:
From here.
Our store theme is free and compatible with 100% compatibility with Woocommerce. There are also many children’s themes for specific industries and store types.
Search.
There are many websites that provide free or reasonable themes -you may only need to look around to find them.
- Contact wooexpert.
- If you are more willing to take this road, many of our Wooexperts can customize the theme for you and even design a theme from scratch. With their understanding of Woocommerce, they have become a good partner! Read the latest trend and best practice. This important guide about why design UX is a good reading.
- Finally, if you really have ambitions … Try to design your own theme . Our educational partners are not only teaching Woocommerce -many of them also provide HTML, CSS and website design courses. These courses will help you customize or create your favorite design.
- We hope that this guide can help you better master the real important design function. Is there any problem? Lend you to know, we will be happy to help you.
