From the beginning, consciousness is part of the way we live and understand the world. They help us remember important events, know where we are from the calendar, and guide us like a little compass. Find comfort in familiar things. In the past, rituals were triggered by factors such as seasons, regional events, and the rhythm of neighbors and family. But the consciousness that makes up modern life is different. Faster, global, automated, often influenced by the products, services, or applications we choose. Brands have been a part of our lives for decades, but they are by no means allowed by the Internet and smartphones. It is now almost impossible to avoid brand information. There are moments when you don’t want to be with the brand, moments you like, and moments you can hardly see.
What does all this mean for your online store? There are a series of moments that make up the customer’s journey, and if you pay more attention to these moments, it will be of great benefit to the brand. What if you could use one or two creative rituals? Bingo In this post, we will learn about four ways to identify existing awareness and create new awareness in the customer journey and their value. But the first is how social media has changed several backgrounds of brand building, as well as the brand case study of customizing and ritualizing customers’ journey out of the park. \
I believe that one day, we can use technology to send rich ideas directly to each other. You just need to think about something, and your friends can experience it immediately, as long as you like. This will be the ultimate communication technology. We’re not far away. In the current situation, anyone can share their ideas with the world anytime, anywhere, and get responses from mothers, presidents, trolls or complete strangers. Before the existence of the Internet, life was carried out in real time and space, but the situation has changed. Our freedom to share information has triggered a revolution, fired people, comforted isolated people, created celebrities overnight, and brought our world network closer.
This also makes it possible for brands to take steps towards people and become a more essential part of their lives. From Coca Cola to cheese farmers everywhere, brands can talk to customers, influence and smile. With others, brands can now use the Internet to show their love. No matter what customers experience, think and feel, they can immediately package and share online. The moment of consumers is itself commercialized. New types of connectivity and communities have emerged, and brands have new ways to participate and participate in people’s lives and conversations.
Related to this, are all brands created equally? What brand can completely ignore it? Let’s look at a very effective brand that can customize your journey online or at the above location. Why does the world love MailChimp? They bring joy to the whole customer journey. MailChimp is one of my favorite brands. There are many reasons. San Francisco gave me a woven monkey hat. Every time they arrive at the place where I want to send mail, they will show me their sweaty fingers (because I’m always nervous, so it’s perfect). As soon as I press send, they will give me high five.
They show me, make me laugh, talk about alien ass on twitter. Press the male button! Why does this brand make me feel good? They are good at many things, but in the small moments of the customer’s journey
Create a method that can be said. Each tribe has its own indicators. Outsiders yearn for members. Before using apple devices, I remember how I felt every time I saw a white headset. How I want them! Whether the people who use your products are digital or not, creating a clear way to let the world know is a good thing. Of course, people cannot be forced to express their sense of belonging, but they can easily agree to what they are doing. One way to do this is to seed your site with content with social follow buttons and tags related to your products. If you have the luxury of delivering boxes to people, including less loyal tokens, you don’t have to think about it. I always think they are useful in some ways. Ideally, it’s best not to die. For example, high-quality stickers are very popular in the WordPress world. Laptops are often seen as: Male colleague Automatian Sara Rosso’s laptop is covered with word press stickers. (image source) brands that physically interact with customers are easier in some ways, but they can also achieve the same goal digitally. For example, during the woocommerce onboding process, the person who set up the new store added a quick link to say on twitter that they had just finished. When you click the link, an editable pre created twitter will open if necessary, and high five or \
If found, it can be regarded as the user’s \
