Any e-commerce entrepreneur cannot ignore the role of e-mail marketing in business growth. E-mail marketing ensures that the right e-mail is sent to the right recipients at the right time. However, improving e-mail efficiency is one of the most difficult tasks for e-commerce e-mail marketers. On the contrary, regardless of the type of activity, participation is very important to achieve e-mail marketing goals. Of course, email template must be one of the best goals to achieve this goal! Educated email templates are essential to increase the participation and profitability of Internet companies.
E-mail marketing is a highly personalized method, which depends on consumers’ activities and behaviors. Therefore, the return on investment (ROI) is 3800. Marketers can leverage technology and create strategic high-performance e-commerce e-mail marketing templates instead of using standard e-mail. This is also a good way to promote additional sales in the future. This post introduces eight email types that can help you build your business. Before starting the e-commerce e-mail marketing template, please read some suggested techniques to apply to the event. Best practices for content show e-mail marketing activities 7 required e-commerce e-mail marketing templates for online stores in 2022 e-commerce e-mail marketing templates #1 – Welcome e-mail series e-commerce e-mail marketing templates #2 – abandoned shopping cart e-mail series e-commerce e-mail marketing templates #3 – promotional email series e-commerce email marketing template #4 – confirmation email series e-commerce email marketing template #5 – re participation email series e-commerce email marketing template #6 – recommended email series e-commerce email marketing template #7 – product suggestion email series e-commerce email marketing template Marketing templates #8- thank you email series. The last word is the best practice of e-mail marketing activities. First, as a default rule, you must ensure that the e-mail contains a clear CTA (click on the guide copy).
Second, customize email based on past behavior and willingness to participate, rather than sending all emails to all consumers. Finally, make sure the email is sent automatically in response to specific customer campaigns. Read on for more ideas on how to improve future email marketing campaigns. If you want to start creating e-mail templates to implement the seven necessary e-commerce e-mail marketing template activities for online stores in 2022, you first need to develop an overall strategy for e-mail marketing. One of the policies is to define the type of email to send to the target customer.
Here are 8 main e-commerce e-mail marketing categories, from welcome e-mail to abandon shopping cart e-mail, which you want to use to participate in and convert potential customers. E-commerce email marketing template #1 – welcome email series androg if someone starts interacting with your business, you can expect a good welcome. So don’t forget to make this first impression. Therefore, the initial email must be targeted to new subscribers and provide company profile information. Making a good welcome email can increase revenue by 90%. This is a huge advantage of this kind of basic email.
But if you’re not careful, readers may end up opening one of the emails. Please pay close attention to whether the email is closely related to the evaluation indicator. Through the first email, indicate the way for future contact with buyers or new subscriptions. Tell them what you and your company should expect. Welcome e-mail does not need to be commercialized, but you can be energized by a beginner’s discount when ordering for the first time. Provide special suggestions and discounts to make readers feel special. Your business description,
Please only create a few statements to explain the unique features, common ground with customers and why customers should be enthusiastic.
E-commerce e-mail marketing template #2- abandoned shopping cart e-mail series androg consumers close the website without buying anything on the shopping cart, and subsequent e-mail will be sent. Such communications are often sent to consumers who give up their shopping basket during the calculation process, and can recover up to 10% of the lost salary. Since the utilization rate of online shopping carts is 69.82% on average, creating an excellent order of discarded shopping carts is one of the most important e-commerce e-mail marketing methods. An effective email urges consumers to visit the online store again and pay, including \
Send several smooth push to return and complete the purchase. There are many ways to create a series of discarded shopping carts, but the most basic order usually includes three emails. The first one will arrive within 30 to 60 minutes after the shopping cart is discarded. The second email will be sent within 24 hours and the third email will be sent within 3 to 5 days. You can experiment at other times, test a \/ B, or use automation to find the ideal time and frequency to send the next email. E-commerce email marketing template #3 – promotional email series
Welcome e-mail, welcome readers, recommend brand introduction and first order. Promotional information is designed to increase sales. Promotional email is the most widely used type of email. However, even if paired with attractive transactions, many emails will fail miserably. With this way of communication, you can start very innovative and activities, such as flash discounts, special deals for high-end users and special events such as black Friday. Visitors not only feel special, but also tend to buy again. Strengthen relationships and increase sales.
Especially during celebrations and holidays. E-commerce email marketing template #4 – confirmation email series androg order confirmation notice is similar to the invoice provided to the consumer as proof of purchase. View all elements of the order in the email. If subscribers have any questions, you can also contact them. The opening rate is the highest, 64%. This form of communication is called transaction email. After the order is processed, it will be automatically sent by e-mail. In addition to reassuring customers when purchasing from you, order confirmation email can also be used for many purposes.
You can provide similar product suggestions to create a second sale. There is no need to immediately promote other purchases, which is a consideration in the final e-commerce e-mail. By confirming email, you can contact the consumers who have purchased on the website. There is a great opportunity to persuade you to buy again. Don’t miss this opportunity. E-commerce e-mail marketing template #5 – reactivate inactive customers who re participate in e-mail series, reduce construction prices, ensure new buyers and reduce entry barriers, so it is also important to persuade them to buy again.
You can urge customers who haven’t visited for some time to recall every dream moment you have together. Acquiring new customers is much more difficult and costly than rediscovering existing clients to stores. Therefore, you must track the records of all previous customers and identify customers who did not visit estore after purchase. If there are special circumstances, please don’t forget to use personalized methods while making special suggestions. Follow up emails include notifications, fantastic suggestions, and various ways to announce that you are about to delete or unsubscribe.
You can send an email to rejoin. In order to better establish customer contact, tracking email participation statistics is very important. This helps to understand what design and content needs to be modified in order to better communicate with consumers and ultimately improve the conversion rate. E-commerce e-mail marketing template #6 – recommended E-mail series androg recommended E-mail is a great way to enter the buyer’s network and attract new potential customers. Encouraging customers to propose e-commerce business to relatives, friends, colleagues and contacts is a simple and cheap way to quickly expand the supporter base. This is a useful e-mail method to guide the booths of online stores with the help of existing customers. Share the brand, attract many new customers, provide gifts, special discounts and various recommendation rewards, and attract customers to participate. When creating a referral email, don’t forget to add a referral link to easily track the success of the campaign. E-commerce e-mail marketing template #7 – product suggestion e-mail series androg consumers like to receive e-mail related to themselves. In addition, consumers will enjoy it when you understand and provide personalized methods. To do this, using product suggestion email is a good opportunity to do this. Visitors find specific products, but eventually buy completely different products or more additional products. This is because of product recommendations. These sales email templates are perfect because they can be sent in different locations of the shopping experience. In addition, if the customer decides to buy some products, please send an email to show the best-selling products and products purchased by others. E-commerce email marketing template #8- thank you email series. Establish stronger long-term customer contact email by expressing gratitude and gratitude. This email will be sent after the consumer registers for a specific event such as a press release or purchases a product. In essence, these emails expand participation opportunities for businesses and customers. If you offer them discounts or special suggestions to compensate for what you buy with them, showing your enthusiasm becomes a good way of marketing. Following the pleasant customer experience, the award will allow customers to buy again. Thanking consumers for purchases provides a more personal way to express gratitude and communicate with them. As a result, these emails can effectively improve the brand loyalty of the whole audience while maintaining personalization. The last word is usually overwhelmed at the beginning of e-commerce e-mail marketing. However, this candidate list provides everything you need to master the most important types of e-mail series for your business. Remember to provide value, apply it to design, and increase sales during the celebration season with emergency results. Follow these instructions to start developing a unique epoch-making series:
